Untitled Document
  Home
Speakers
Sessions
  Schedule
Sponsors
Exhibitors
  Media Sponsors
  Association Sponsors
Untitled Document
2012 East Diamond Sponsor

Untitled Document
2012 East Platinum Plus Sponsors

Untitled Document
2012 East Platinum Sponsors

Untitled Document
2012 East Gold Sponsors

Untitled Document
2012 East Silver Sponsors

Untitled Document
2012 East Bronze Sponsors

Untitled Document
2012 East Exhibitors

Untitled Document
2012 East Big Data Pavilion Sponsor

Untitled Document
2012 East Day 2 & 3 Morning Break Sponsor

Untitled Document
2012 East ODCA Partner Pavilion

Untitled Document
2012 East Association Sponsors

Untitled Document
2012 East Media Sponsors

Untitled Document
2011 West Diamond Sponsor

Untitled Document
2011 West Platinum Sponsors

Untitled Document
2011 West Platinum Plus Sponsor

Untitled Document
2011 West Gold Sponsors

Untitled Document
2011 West Silver Sponsors

Untitled Document
2011 West Bronze Sponsor


Untitled Document
2011 West Exhibitors























































Untitled Document
2011 West Wireless Network Sponsor

Untitled Document
2011 West Break Sponsor

Untitled Document
2011 West Day 3 Coffee Break Sponsor

Untitled Document
2011 West Day 2 Lunch Sponsor

Untitled Document
2011 West Day 3 Lunch Sponsor

Untitled Document
2011 Media Sponsors

 
Killer Apps: 9 Ways the Cloud Will Change Users’ Lives and Make You a Hero


Speaker:

Todd Greene

CEO and Co-Founder
PubNub

Track: Cloud Action Points / Best Practices / Case Studies


Today’s end users are always connected, and mobile and social apps have given them the expectation of immediate gratification. Why should enterprise apps be any different? What good is big data and real-time computing if you can’t broadcast data to all your end-users in milliseconds? In this session, Todd Greene, CEO and co-founder of PubNub, will discuss how companies are using real-time cloud infrastructure to deliver new kinds of killer apps to users. This broad reaching topic will illustrate how the cloud is powering real-time apps across a wide range of industries, including real-time analytics, advertising, massive scale audience participation, linking commerce with presence, and business collaboration that enables live participation and the ability for instant decision-making. Whether you build or support b2b or b2c apps, it’s likely that your users are expecting their apps and websites to connect users to real-time data, collaboration, and immediate gratification. Explore how you can use cloud services like PubNub to deliver "human-perceptive" real-time experiences that scale to millions of users worldwide.




 
Show Me the Money! How to Gain Visibility and Control of Cloud Costs


Speaker:

Dave Zabrowski

Founder and CEO
Cloud Cruiser

Track: Enterprise Cloud Computing


At its core, cloud computing is a fundamentally lower cost IT architecture. As typical enterprises spend 3-5% of their revenue on IT costs, companies must seek lower costs to stay competitive and will pursue those costs with a hybrid strategy of physical, virtual, private and public clouds. But how do you know that you are actually achieving lower costs across this disparate infrastructure? This session will present a four step process to ensure your enterprise achieves: cost transparency across a diverse IT structure, granular cost accountability, cost empowerment of your users, and cost control to reduce costs and mitigate risk.




 
"Cloud Trends" Power Panel: Cloud-Powered Services You Can't Afford To Miss


Speakers:

Karen Padir

CTO
Progress

and
Aaron Hollobaugh

Vice President of Marketing & Communications
Hostway Corporation

Track: All Tracks


In this fast-moving industry discussion panel, chaired by Cloud Expo chair Jeremy Geelan, leading Cloud executives will be mapping the hottest areas of cloud computing right now, and sharing real-world examples of offerings that are generating value.

Learn how the future looks for Branded Clouds and Personal Clouds, hear what verticals are stepping up the cloud-powered portion of their services - and find out what business, telecom, and software vendors are doing to unleash the ever-growing value of the cloud.




 
A Guided Tour of the Enterprise API Management Platform


Speaker:

Corey Scobie

VP, Technology
SOA Software

Track: Cloud Perspectives


In this session join Corey Scobie, Chief Technology Officer of SOA Software, as he shows how businesses are harnessing the power of APIs to reach new customers and markets. Corey will walk the audience through the growth and evolution of the API, why effective API management us important, how the game changes when companies expose business applications to the outside world.
  • A brief history of the API
  • How to use APIs to make money, save money, build brand
  • "Appification" and the innovation model of the open API
  • API management nuts and bolts, and best practices
  • Why Enterprise APIs are important
  • Some great examples of companies doing it right




 
A Higher Cloud Awaits You


Speaker:

Orestes Melgarejo

Director of Product Management
Citrix

Track: Enterprise Cloud Computing


Cloud computing is becoming an integral part of every enterprise IT environment. With multiple cloud deployment models to choose from, understanding the essential components to any cloud solution will help ensure your success. Discover how to design your cloud strategy with your goals, requirements and existing environment in mind in order to quickly transform datacenter resources into automated, elastic, self-service clouds that ensure the best security, performance and reliability whether they are running in the enterprise datacenter or in an external cloud.




 
A Hybrid Cloud Implementation – Music-Making for the Masses


Speaker:

Dan Lucky

VP Business Information Management & Protection Solutions
Micro Strategies Inc.

Track: Cloud Action Points / Best Practices / Case Studies


Lots of companies are talking about Cloud, but no one seems to be giving a consistent message. This session will help you get the facts straight and discuss how to solve you pain points around cloud costs. Hear for yourself how a Hybrid Cloud solution helped a start-up company create a music creation environment that could be used to by thousands of users across a global platform in a cost effective and efficient manner.

In this session we will:
- Explain the business benefits our client has received
- Chart a path to the Cloud that shows you a step by step approach to realizing these benefits.

Attend the session and you will be entered into a drawing to win an iPad and the end of the presentation.




 
A New Programming Paradigm for the Cloud


Speakers:

Ash Massoudi

CEO & Co-Founder
NextAxiom Technology

and
Sandy Zylka

VP Products & Technology, Co-Founder
NextAxiom Technology

Track: Cloud Perspectives


The cloud has raised the bar and changed the game for software development. However, the current software development paradigms are fundamentally introverted and rooted in a siloed approach to development. The cloud provides an opportunity for the emergence of a silo-free and elastic programming paradigm that is built to automatically scale and enables inside-out integration at its core.

In this session, we will discuss the seven defining characteristics of this elastic programming paradigm and their implications.

Please visit NextAxiom at www.nextaxiom.com.




 
Accelerate Enterprise Cloud Deployment and Gain Total Cloud Control


Speaker:

Anand Akela

Sr. Principal Product Director
Oracle

Track: Moving to the Cloud in Practice


According to a 2011 survey by the Independent Oracle User Group, over 50% of Oracle’s customers have deployed or are considering deploying private clouds. Most private clouds today support non-production workloads because enterprises are unable to deploy mission-critical applications in their private cloud. In this session, you will learn how the same Oracle technology that powers the Oracle Public Cloud enables you to deploy mission-critical applications in your cloud. Learn how Oracle Cloud Management solutions bring together three essential capabilities we call Total Cloud Control:
  1. Complete cloud lifecycle management, including capabilities such as cloud setup and configuration, policy-driven resource management, self-service access, metering and chargeback
  2. Integrated cloud stack management, including the entire Oracle stack ranging from Oracle Fusion Applications, Oracle Fusion Middleware, Oracle Database and Hardware—as well as key non-Oracle technologies
  3. Business-driven application management, which enables application performance to be optimized based on the real-time experience of end-users;




 
Achieving Cost-Effective HPC in the Cloud Through Process Level Virtualization


Speaker:

Eyal Maor

CEO
Xoreax

Track: Cloud Storage Virtualization Testing | APIs


This session will explore the unique technology behind process level virtualization, business applications, and strategic benefits, with a focus on implementation case studies. Xoreax’s acceleration solution distributes an application’s computational-intensive processes by harnessing idle CPU resources in the local network and/or public cloud. Xoreax uses unique process level virtualization technology with a very low footprint to create a robust and fault-tolerant virtual private cloud that leverages existing IT infrastructure to achieve supercomputing performance at lower cost and with zero management and integration effort.




 
Adopting Cloud Apps? Addressing Data Security, Privacy, & Compliance Challenges


Speaker:

Varun Badhwar

Vice President, Product Strategy
CipherCloud

Track: Cloud Architecture, Security & Performance


The benefits of cloud computing are well documented: faster time to value, lower total cost of ownership, and greater scalability. So, what's holding up adoption? Concerns include data security, data privacy, loss of governance, regulatory compliance, and data sovereignty. How should organizations address these challenges to leverage the proven benefits of cloud computing?

In this session, we’ll shed some light on these complex issue, discuss how migrating to the cloud impacts regulatory and compliance requirements, cover case studies on how global institutions have securely adopted the cloud, and examine emerging best practices on retaining control over sensitive data in the cloud.




 
Advantages of Offering Your Enterprise-Level Software Apps as a SaaS solution in the SHI Cloud


Speaker:

Richard Place

Lead Partner - Cloud Services
SHI

Track: Enterprise Cloud Computing


SHI International has a 22 year history as a Value Added Reseller and technology provider to the IT industry. We continue to build by leveraging our strengths and long standing relationships and we’re now offering one of the most robust Infrastructure as a Service (IaaS ) cloud solutions available in the market today.

This panel discussion will be hosted by Jeff Gibson, Lead Partner for SHI Enterprise Solutions with executives from several software publishers offering their applications in the SHI cloud. This will be a discussion about the decision to work with SHI as their cloud service provider to run their applications as a SaaS solution.

Topics to be covered will include: Performance, High availability, Security, Financial and Sales strategies behind the SaaS solutions running in the cloud and value behind the strategic partnership built with SHI.




 
Apache Hadoop: Now, Next, and Beyond


Speaker:

Eric Baldeschwieler

Co-Founder & CEO
Hortonworks

Track: Big Data & Cloud Computing


In 2011, Apache Hadoop received tremendous attention for helping organizations cost effectively capitalize on their big data. Hadoop is now disrupting the business of analyzing data. This session - by the engineer who built and managed the team that took Apache Hadoop from a prototype to a system Yahoo! uses on 42,000 computers - will look at the current state of the project, lessons learned by deploying it at scale, and the roadmap for its future.

In this session, Big Data Track attendees will learn about the exciting developments that have happened recently with the Apache Hadoop project, what is has already accomplished (including real-world examples), and what it is going to make possible in the future.




 
Application Infrastructure for a Cloud Generation


Speaker:

Gotce Peev

Senior Systems Engineer
VMware

Track: Cloud Perspectives


Most IT executives agree their application infrastructure will look very different 5 years from now. That difference will be driven by the changing nature of applications which are increasingly web oriented, dynamic, data intensive and most likely deployed on virtual infrastructure. New applications will be sourced from existing datacenters, as well as from external cloud services. Monitoring and metric gathering will be required to span heterogeneous cloud environments to provide end-to-end visibility. And end users will access these applications from a growing variety of devices. Weaving an elastic enterprise into a cohesive, secure, compliant whole in a way that improves IT agility is the challenge for cloud IT. Attend our session where you'll gain insight into how your peers are meeting these challenges while protecting investments they may have in legacy applications and infrastructure.

Topics to be covered:
  • Managing data for low latency, highly scalable and geographically distributed architectures
  • Providing a rich, modern user experience across platforms, browsers and devices
  • Leveraging popular mobile and cloud service API's
  • Integrating with other applications using proven Enterprise Application Integration patterns
  • Automating application provisioning to dramatically reduce deployment times
  • Monitor elastically scaling and dynamically moving applications




 
Architecting a RESTful Cloud: The key to Elasticity


Speaker:

Jason Bloomberg

Chief Evangelist
EnterpriseWeb

Track: Cloud Architecture, Security & Performance


It’s a common misconception that the Cloud is nothing more than a virtual server in the sky, where you can take any on-premise, legacy app, drop it into the Cloud, and expect it to both work properly and leverage the Cloud’s advantages. In reality, it’s essential to architect applications properly, both to mitigate the Cloud’s shortcomings as well as leverage the most important Cloud benefit: elasticity.

The problem? Cloud environments are inherently partition tolerant, which impacts both data consistency and application state. As a result, architects must utilize different approaches from traditional application environments, instead leveraging best practices for creating hypermedia applications. In particular, they must move application state off the server to the client, following an architectural style known as Representational State Transfer, or REST.

Attendees of this session will:
  • Obtain an understanding of the unique architectural requirements for Cloud-based applications
  • Gain a new perspective on how the Cloud can support and complement existing applications
  • Learn how REST is essential for achieving elasticity in Cloud-based applications.




 
Architecting the Full Performance Potential of IaaS Cloud Services For Windows, Linux And Appliances


Speaker:

Mike Carpenter

VP Business Development
CARI.net

Track: Cloud Architecture, Security & Performance


In a world of ever increasing demand for performance vs cost, the importance of optimizing infrastructure utilization is critical. With today’s easy access to extremely high-performance hardware and the overabundance of management software, it is easy to “over subscribe” either accidentally or intentionally. Plenty of these discussions center around RAM and CPU, but what about storage and bandwidth and who is gong to manage it all? There is a gentle yet optimal balance between performance, redundancy and capacity. In this session you will hear how CARI.net utilizes efficient and powerful hardware along with both open source and proprietary software to achieve that ideal balance.




 
Best Practices for Big Unstructured Data Storage


Speaker:

Tom Leyden

Director of Alliances and Marketing
Amplidata

Track: Big Data Techniques & Technologies


Big Data has become very popular as what can probably best be described as “loosely structured large scale data”, i.e. data sets of relatively small files.

In this session we will explain what Big Unstructured Data is (lots of large, unstructured files) and how you build scalable storage infrastructures that can handle such volumes of data. The focus will be on Object Storage, which is the future storage paradigm that uses concepts of cloud computing to optimize the back-end storage for cloud applications.




 
Beyond Moneyball: How Professional Sports Teams Are Using Collaborative Decision Making to Win


Speaker:

Dan Choquette

Director, Cloud & Big Data Solutions Integration
Dell

Track: Big Data & Cloud Computing


The impact of big data is extremely broad for business, information management and technology. Being able to analyze your growing mountain of data can give you a distinct competitive advantage, but big data can be more than traditional tools can handle. Understand where Dell Apache Hadoop Solutions can help by providing super-fast analysis, data mining and processing.




 
Big Data and the Cloud


Speaker:

Anjul Bhambhri

VP, Big Data & Streams
IBM

Track: Big Data & Cloud Computing


Organizations in every industry, regardless of size or geography are embracing cloud computing as a way to reduce the complexity and costs associated with traditional IT approaches. This reality is driven by three related shifts:
  • Customer, employee and partner expectations are changing as self-service consumption of technology and services becomes the norm.
  • The economics of computing are changing as organizations access world-class computing power, now available anytime, anywhere.
  • Faster delivery of higher-value products and services is now mandatory to address formidable competition and escalating customer and shareholder expectations.
In this session delegates will learn how, in the era of smarter computing, any enterprise can apply the transformative power of cloud computing to reinvent the way it does business and improve economics. For example, cloud-based, real-time analytics can help save more than 50 percent in business insight-related costs, and collaborative business process services can help increase employee productivity by 25 percent.




 
Big Data in the Space-Time Continuum


Speaker:

Jim Mlodgenski

CEO & Co-Founder
StormDB

Track: Big Data & Cloud Computing


Everyone is talking about Big Data, and you've implemented it to bring a competitive advantage to your company, but now what? The truth is much of that data has some sort of time and geospatial location aspect to it. Whether it be the timestamps of a temperature sensor reading or the locations of users hitting your site with their mobile phones, you have geotemporal elements in your data. You can easily calculate the average temperature from yesterday or how many people connected from a state, but there is so much more valuable information locked inside that data if you just ask the right questions.

This session will examine:
  • Understand how to approach Big Data to maximize its value for your company.
  • Learn the types of geospatial questions you can ask of your Big Data solution to provide a deeper understanding of your data set.
  • Hear how new technology is delivering geospatial analytics that transform Big Data into actionable insights.




 
Big Data Power Panel: What’s Driving Big Data – and Why Now?


Speakers:

Govind Rangasamy

Director of Product Management
Eucalyptus Systems

and
Kevin Brown

CEO
Coraid

and
Christos Tryfonas

CTO and Co-Founder
Cetas

and
Max Riggsbee

CMO and VP of Products
WHIPTAIL

Track: All Tracks


In this Power Panel, chaired by Cloud Expo Conference Chair Jeremy Geelan, industry-leading IT executives of Big Data- focused companies will discuss such topics as:
  • Big Data has existed since the early days of computing; why, then, do you think there is such an industry buzz around it right now?
  • How is Big Data impacting storage and networking architecture in data centers?
  • How about the intersection of Big Data Analytics and Cloud Computing - how big a sector is that and why?
  • What's the difference between Big Data and Fast Data?
  • Why is the healthcare sector so often put forward as a prime use case of extracting value from Big Data?
  • What other verticals are forging ahead making strategic use of Big Data?
  • Will the Internet one day collapse under the weight of all the zettabytes???
  • Which companies today are going to need to climb about the Big Data bandwagon who may not realize it at present?
  • Where will we be in 5 years time?




 
Big Data Revolution


Speakers:

Rupert Tagnipes


GoGrid

and
Mark Kemna

CTO
Brilig

Track: Big Data Techniques & Technologies


Big Data has exploded from the tech world into every industry and now everyone wants in on the action. A lot of companies are talking about it, some companies are even implementing it. But what exactly is Big Data and what can you do with it? What are some of the considerations if you need to run a high-performance production system? Join the GoGrid team and learn how one of our customers leverages the power of Big Data and the scalability of the cloud to vastly improve its product.

In this session, participants will learn:

  • What Big Data is
  • How companies are using Big Data
  • The key elements needed to implement a high-performance system in the cloud




 
Big Metadata: Implementing EIM on the Cloud


Speaker:

Arka Mukherjee

Founder & CEO
Global IDs

Track: Big Data Techniques & Technologies


Large Enterprises that are interested in "Big Data" must also tackle the problem of managing large volumes of metadata. Metadata, which describes the content and structure of data, is essential to understanding the makeup of enterprise data landscapes. This session will show how Private Clouds are ideal for creating Enterprise Metadata Repositories. By providing the requisite computing horsepower to generate descriptive and semantic metadata, Cloud Computing solves a significant problem in Enterprise Information Management (EIM).




 
Borderless Applications in the Cloud with Oracle VM and Oracle Virtual Assembly Builder


Speakers:

Shail Goel

Director Product Management
Exalogic at Oracle

and
Ronen Kofman

Director of Product Management
Oracle

Track: Cloud Storage Virtualization Testing | APIs


As virtualization adoption progresses beyond server consolidation, this is also transforming how enterprise applications are deployed and managed in an agile environment. The traditional method of business-critical application deployment where administrators have to contend with an array of unrelated tools, custom scripts to deploy and manage applications, OS and VM instances into a fast changing cloud computing environment can no longer scale effectively to achieve response time and desired efficiency.

Oracle VM and Oracle Virtual Assembly Builder allow applications, associated components, deployment metadata, management policies and best practices to be encapsulated into ready-to-run VMs for rapid, repeatable deployment and ease of management.

Join us in this Cloud Expo session to see how Oracle VM and Oracle Virtual Assembly Builder allow you to deploy complex multi-tier applications in minutes and enables you to easily onboard existing applications to cloud environments.




 
Bringing Cloud to the Business


Speaker:

Hans van de Koppel

Sr. Enterprise Architect
Capgemini

Track: Cloud Action Points / Best Practices / Case Studies


How to bring services from the cloud to your customers faster and have them adopt it with ease of use? How to bring the power of bundled services to the finger tips of your clients without creating new rigid ‘apps stove pipes’? How to prevent your Business running away to public and unmanageably immature cloud services?

In this sesssion Hans van de Koppel - who develops the Cloud Orchestration of Capgemini’s global cloud - will take Cloud Expo delegates to the developing world of Cloud Services Brokerages and Cloud Orchestration. He will analyze challenges and presents practical results. Finally he will present his view on the practical implementation of cloud orchestration combined with event processing and maybe even 'learning agents.'




 
Building a Dynamic Enterprise App Store in the Cloud


Speaker:

James Weir

CTO and Co-Founder
UShareSoft

Track: Moving to the Cloud in Practice


Interest is growing rapidly in "enterprise app stores" where software designers and users can share and consume IT applications. Such stores may be offered by hosting providers to onboard customers and partners to their cloud, or by an enterprise to facilitate collaboration among engineering teams. However, many stores are limited to supplying pre-packaged cloud images, rather than editable templates. This session discuss the benefits and technologies for building a flexible, "dynamic" enterprise app store. These stores allow users to customize server templates before publishing directly to cloud. Additionally, hosting providers can dynamically “inject” managed services into templates, and empower channel partners to offer customized cloud solutions.




 
Building a Private, Public, or Hybrid Cloud? Simplify Your Cloud with Oracle’s Complete Cloud Solution


Speaker:

Ayalla Goldschmidt

Sr. Director, Fusion Middleware & Java Platform
Oracle

Track: Cloud Action Points / Best Practices / Case Studies


Whatever your course, meet Cloud complexity head on with a unified approach to handle extreme performance, reliability, availability, and simplicity. In this session hear industry experts reveal the underpinnings for the Oracle Public Cloud as well as technology best-practices for developing private and hybrid cloud architectures using Oracle’s Engineered Systems together with Oracle Fusion Middleware. Oracle Fusion Middleware is a complete array of technologies enabling you to embrace the paradigm shift of Cloud computing and take full advantage of the cost savings and improved agility they promise. Together with Oracle Exalogic and Oracle Exadata provide the world’s first and only integrated engineered system, which provide enterprises the best possible foundation for running enterprise applications with the performance, elasticity, reliability, and scale characteristics expected for cloud-based applications.




 
CEO Power Panel | Cloud & Big Data Strategy Viewed Through the Lens of Business Value


Speakers:

John Keagy

Founder, Chairman & CEO
GoGrid

and
Treb Ryan

Chief Strategy Officer, Cloud Business Unit
Dimension Data Cloud Solutions

and
Darryl S. Brown

CMO
Appcore

and
Mårten Mickos

CEO
Eucalyptus Systems

and
Lawrence Guillory

CEO
Racemi

and
Joe Weinman

Sr. VP of Cloud Services & Strategy
Telx

and
Jeff Newlin

VP and GM, North America
OutSystems

and
David Canellos

President & CEO
PerspecSys

Track: All Tracks


In this Power Panel, chaired by Cloud Expo Conference Chair Jeremy Geelan and featuring leading CEOs in the Cloud Computing and Big Data space, participants will be discussing such topics as:
  • Is it just wishful thinking to depict the Cloud as more than just a technology solution? If not, then what concrete examples best demonstrate cloud computing as an engine of business value?
  • Big Data has existed since the early days of computing; why, then, do you think there is such an industry buzz around it right now?
  • Do you agree that Cloud computing is basically to technology what credit is in the financial services industry: i.e. it enables companies to leverage capabilities that they don’t own. Or are there better analogies?
  • Do you think Big Data will only ever be used for analytical purposes, or do you envisage that it will actually enable new products?
  • How exactly does the cloud enable companies to be better positioned to innovate around new products and services?
  • Which of the recent big acquisitions within the Cloud and/or Big Data space have most grabbed your attention as a sign of things to come?
  • So, three to five years out, what are the Cloud / Big Data markets going to look like?




 
Cloud Computing & Healthcare


Speaker:

Paul Rubell

Partner
Meltzer Lippe

Track: Big Data Techniques & Technologies


This session will address the legal implications and consequences of cloud computing in the healthcare and high-tech sectors, including potential legal protections and solutions from the point of view of providers, suppliers and consumers. There will be a special emphasis on federal mandates that will encourage “meaningful use” of EHR technology by 2015, what those mandates will require executives to understand about cloud-computing and solutions for implementing cloud computing across large companies, corporations and not-for-profits in advance of federal mandates.




 
Cloud Migration Automation: How To On-board Complex Enterprise Applications


Speakers:

Greg O'Connor

President & CEO
AppZero

and
Giovanni Boschi

CTO
AppZero

Track: Moving to the Cloud in Practice


Moving production applications to the cloud takes heavy lifting. The mismatch between the current set of infrastructure tools and application requirements has been both an impediment to cloud adoption, and a call for tools that are application-centric. Join appzero CEO Greg O’Connor and CTO Giovanni Boschi as they demonstrate migration of production applications to any cloud. Find out how to automate on-boarding of complex enterprise applications and move them anywhere with the ease of an enterprise app store -- without re-engineering, re-installation, or lock-in.




 
Cloud Strategy for Customers & Service Providers


Speaker:

Joe Weinman

Sr. VP of Cloud Services & Strategy
Telx

Track: Big Data & Cloud Computing


As more enterprises are adopting clouds, the nature of cloud computing is changing. Previously, clouds were used to test applications or for non-mission critical applications. Today, enterprises are using clouds for cost-saving advantages and launching more mission critical applications that have defined performance needs.

This session will discuss how distributed computing has many advantages. It would allow organizations to have a cloud at various data centers instead of one cloud at one datacenter. Costs are reduced significantly since one big Internet pipe is not needed. Centralized clouds not the way to go for global expansion because of data needing to stay in region, performance and latency issues and costs.




 
Cloud Triumphs and Pitfalls: Lessons from Commonwealth Bank of Australia


Speakers:

Dave Roberts

Senior Director
BMC Software

and
Jon Waldron

Executive Architect
Commonwealth Bank of Australia

Track: Cloud Action Points / Best Practices / Case Studies


There’s no substitute for experience. If you could learn from the successes and failures of an early enterprise cloud pioneer, your own cloud journey could avoid similar pitfalls and perhaps reap faster rewards. Years ago, the Commonwealth Bank of Australia made the strategic decision to migrate to an agile IT operating model, adopting “as-a-service” IT delivery wherever possible. Now, the bank is enjoying the benefits of its early commitment. However, the journey was not always smooth. Implementing a successful cloud strategy is dependent on much more than new technologies, and hinges on a well designed adoption plan spanning organization, operating model, and IT service portfolio changes.

This session will explore key lessons learned by the largest bank in Australia during the rollout of multiple enterprise-wide, private cloud services. Find out what worked and what didn’t so you can apply the same lessons to your own cloud initiatives.




 
Cloud VDI: Leveraging the Full Potential of the Cloud


Speaker:

Joe Corvaia

VP, Cloud Services
Evolve IP

Track: Cloud Storage Virtualization Testing | APIs


Virtual Desktop Infrastructure (VDI) has been a hot topic in the IT community for years but delivery models have limited its use. Today there are real options for using the technology to truly replace the existing desktop infrastructure to realize tangible benefits. Today’s Cloud-sourced VDI offers the enterprise new opportunities for security, centralization, mobility, and business continuity while avoiding much of the upfront investment of traditional in-house deployments. Utilizing cloud-based VDI to centralize application deployment, secure corporate property, or scale the IT enterprise brings flexibility and a layer of abstraction that was not previously available. There are many different delivery strategies on the market with different benefits, nuances, and use-cases. While most agree that IT’s consumption of infrastructure is changing drastically, how do you choose which is the right model for your business?

Join Joe Corvaia for a deep-dive into:
  • Different desktop deployment models
  • How enterprises are currently utilizing these architectures
  • Benefits including centralized application publishing, security, and administration
  • Hosting and presenting critical line-of-business applications
  • Managing performance and application rendering in a Cloud-based delivery mode
  • Investment protection and virtual desktop TCO principles
  • Practical examples and use-cases




 
Cloud: Use it? Sell it? You Can Have Your Cake and Eat it Too!


Speaker:

Darryl S. Brown

CMO
Appcore

Track: Cloud Perspectives


With the rapid pace of technology adoption growth driving application consumption are impacting an ever increasing spectrum of projects across it organizations such as data center consolidation/expansion, application distribution, mobile work force enablement, disaster recovery, backup and security policies which all impacts the total cost of ownership Technologies such as virualization, VDI and web enablement have helped improve the ways by which IT organizations can get more with less - but that's not enough. A true automated, standardized cloud environment is the next step in truly utilizing the business of cloud computing

During this session Darryl Brown, Appcore SVP of Global Sales & Marketing, will cover how everyone can use cloud. He will also discuss how cloud can be used and what the hidden cost are for Enterprise IT. Brown will also cover how cloud truly deliver on total cost of ownership and ROI, plus how Appcore Onsite™ makes the transition to cloud fast & easy - revenue ready in 45 days.




 
CloudAudit: Cloud Security for Regulated Industries


Speaker:

Christopher MacGown

Co-Founder & CEO
Piston Cloud Computing

Track: Cloud Architecture, Security & Performance


Regulation of consumer and corporate data is increasing in response to the growing movement into cloud service offerings. Coupled with high-profile intrusions by groups such as Anonymous and Lulzsec, the necessity for a standard way to assess the security of cloud service providers becomes apparent.

CloudAudit is an open standard developed by a Cloud Security Alliance working group that provides an open, common, extensible namespace and interface to enable cloud providers and authorized customers to automate audits, assertions, assessments and assurance for their cloud infrastructure, platform or application environments. This session will look at the CloudAudit API and implementations.




 
Cloudbursting...A Game Changer for the Little Guy


Speaker:

Scott Houston

Founder & CEO
GreenButton

Track: Hot Topics


There’s been much hype over benefits of the “Cloud” but it’s now becoming a game changer for smaller businesses. Previously, rendering movies, developing new drugs, or prototyping new designs required a large data centre, buying numerous servers, storage/switches, and hiring an army of IT “ants” to manage the environment - reserved for larger/wealthier companies. This session will show how Cloudbursting helps smaller companies avoid expensive capital infrastructure purchases, rent infrastructure, acquire software licenses, etc., offsetting costs.




 
Clouds Are All About APIs


Speaker:

Mårten Mickos

CEO
Eucalyptus Systems

Track: Hot Topics


In this session, Mårten Mickos will address cloud standards, APIs and the critical question: Will we end up with one, two or more competing cloud standards? And, how will this affect the evolution and adoption of cloud computing? Specific issues he will discuss include:
  • Why are APIs so important in clouds?
  • Do APIs have to be open?
  • How fast or slow will standardization in the cloud be?
  • Why is ensuring high availability for the cloud is service critical?




 
Control and Secure the Cloud with Confidence


Speakers:

George Gerchow

Director, Center for Policy & Compliance
VMware

and
Tom McAndrew

EVP of Professional Services
Coalfire

Track: Cloud Architecture, Security & Performance


In the early years of cloud computing, the idea was just to get there - to start achieving some of the promised efficiencies. But now, as cloud initiatives mature, the focus has turned to ensuring data security and privacy - no small feat, given the range of threats and global regulations organizations encounter.

This session will cover the following security and privacy challenges in a cloud environment: Governance | Compliance | Trust | Architecture | Identity and Access Management | Software Isolation | Availability | Data Protection | Incident Response

Understanding these challenges and addressing them appropriately is crucial for the survival of organizations that pursue and engage in cloudcomputing.

The session will also address the importance of policy-driven configuration management and compliance control. Policy-driven configuration automation solutions can detect system changes and check whether those changes are compliant to industry, regulatory or your own self-defined best practices. This allows enterprises to maintain continuous compliance in the cloud by detecting changes and comparing them to configuration and security policies.




 
Copyright and the Cloud: Publishing, Content Workflow and Licensing


Speaker:

Christopher Kenneally

Director of Business Development
Copyright Clearance Center

Track: Cloud Perspectives


Wide and cheap availability of cloud-based media services is upon us. With the transformations these services are already bringing to the consumption of music, video and interactive media, change has likewise come to professional workflows: Documents in 2012 are read, written, collaborated on, and distributed anywhere an Internet-enabled device can reach – which is to say, everywhere.

Among research institutions and other knowledge-intensive enterprises (e.g., R&D units, medical research teams, etc.), widespread adoption of this new cloud functionality will bring dramatic changes in the ecology and characteristics of content use and re-use. Repertory-style licensing is already an important component to facilitate this shift in knowledge workers’ and researchers’ workflows. Indeed, as cloud-based content usage increases, repertory-style licensing will likely become an ever more critical and indispensable part of the toolkit for collaboration and content-sharing.




 
Crash Course In Open Source Cloud Computing


Speaker:

Peder Ulander

VP of Product Marketing, Cloud Platform Group
Citrix Systems

Track: Cloud Perspectives


Very few trends in IT have generated as much buzz as cloud computing. This session will cut through the hype and quickly clarify the ontology for cloud computing. The bulk of the conversation will focus on the open source software that can be used to build compute clouds (infrastructure-as-a-service) and the complimentary open source management tools that can be combined to automate the management of cloud computing environments.

The session will appeal to anyone who has a good grasp of traditional data center infrastructure but is struggling with the benefits and migration path to a cloud computing environment. Systems administrators and IT generalists will leave the discussion with a general overview of the options at their disposal to effectively build and manage their own cloud computing environments using free and open source software.




 
CTO Power Panel: What's Working, What's New, What's Next?


Speakers:

Vineet Tyagi

Head of Impetus Labs
Impetus

and
Darryl S. Brown

CMO
Appcore

and
Govind Rangasamy

Director of Product Management
Eucalyptus Systems

and
Rand Wacker

Vice President of Product Management
CloudPassage

and
Frank Martinez

CTO
ServiceMesh

and
Wayne Ariola

Chief Strategy Officer
Parasoft

and
Bob Wicklund

Enterprise Solution Architect
McAfee

and
Ken Guiberson

CTO
EffectiveUI

Track: All Tracks


In this Power Panel, chaired by Cloud Expo Conference Chair Jeremy Geelan, industry-leading CTOs & VPs of Technology will discuss such topics as:
  • Which do you think is the most important cloud computing standard still to tackle?
  • Who should and shouldn’t be using a PaaS product today, and why?
  • Can a public cloud ever be truly secure?
  • How important is open source to Cloud Computing & Big Data?
  • "Mission-critical apps are now safe in the cloud" True or false?
  • In your company how important a component is is mobility in your cloud thinking?
  • If we now have "elastic IT" does that mean you view yourself as an "elastic CTO"???




 
CUMUL/US Security in the Cloud


Speaker:

Garth Whitacre

Sr. Solution Architect
SHI

Track: Cloud Architecture, Security & Performance


As many IT organizations continue to expand to the cloud outside of the Software as a Service space, they are faced with a significant security challenge – how do you meet your security requirements in the cloud provider's environment with its increased complexity and functionality that lies much closer to the hardware layer? This discussion focuses on identifying a cloud provider's security controls and how to supplement them to meet your organization's specific needs.




 
Cyber Security in the Cloud: Trends, Challenges & Solutions


Speaker:

Steve Orrin

Sr. Security Architect & Principal Engineer
Intel

Track: Cloud Architecture, Security & Performance


Information Security and Risk has become a top concern of IT organizations and consumers alike. Concern about inadequate Info Security remains the #1 obstacle to greater adoption of Cloud Computing, according to Intel’s research. The rapid growth of Mobile and IP-connected Embedded devices, Cloud Computing, Social Networks, and “Consumerization of IT” is being met with, and in some cases contributing to, an escalating number and complexity of Cyber-threats. Tenants of the cloud need the ability to assess security standards, trust security implementations, and prove infrastructure compliance to auditors. This session will describe technologies and capabilities that provide reporting on the configuration of the virtual infrastructure used by the customer VMs and tie this to a verifiable measurement of trust in the hardware and hypervisor. This allows customers to be sure the provider is following security best practices, can pass a regulatory audit, and be assured that the provider’s platforms are booting from a secure root of trust, protected from root-kits and other malware.

This session will describe the hardware and software methods by which these measurements, configuration of the virtual infrastructure, and events reported by the infrastructure are used to generate dynamic and detailed compliance reports and enforce security policies.




 
Data Center Fabric for Cloud Computing


Speaker:

Bruce Fingles

CIO & VP of Product Quality
Xsigo

Track: Cloud Storage Virtualization Testing | APIs


Enterprise IT organizations want to deploy a virtualized data center fabric that will provide the foundation for agile private cloud computing. Getting there does not have to be difficult, but it does require a new approach to data center infrastructure design - an approach that is non-disruptive, vendor agnostic, and very adaptable to changing business requirements. This session will look at the limitations of traditional thinking, and show how extending the power of virtualization can help maximize performance, minimize complexity, and empower IT organizations with an agile data center fabric.




 
Data Rich, Data Poor: Big Data Economics and Managed APIs


Speaker:

Drew Bartkiewicz

Founder
Apinomic

Track: Big Data & Cloud Computing


The average business in 2012 will double its amount of data, with more than half of that increase occurring within the cloud. Aggregation of data is no longer the competitive lever in itself, but rather, the distribution and commercialization of data across multiple platforms. This session analyzes the massive intersection of Big Data Economics and Managed APIs, as a way for Cloud and Mobile ROIs to be realized, understood, and predicted. In this session, join Drew Bartkiewicz and understand what "the market of APIs" means for your business and what it takes to compete in big data distribution.




 
Day 2 Keynote | The Era of Open Clouds is Upon Us


Speaker:

John Engates

CTO
Rackspace

Track: All Tracks


Last year, cloud computing pundits predicted that 2012 would be the year when the clouds would open. They were right as cloud computing enthusiasts all over are embracing the open ecosystem; however, denying one vendor the right to serve as the de facto API is only the tip of the iceberg of this computing climate change. Join Rackspace Chief Technology Officer John Engates as he discusses the open ecosystem and how ultimately, winning cloud technologies will be based on the ecosystem they represent.




 
Day 3 Keynote | Step up to a Higher Cloud


Speaker:

Sameer Dholakia

Group VP & GM, Cloud Platforms Group
Citrix Systems, Inc.

Track: All Tracks


Cloud is a transformational shift in computing that can have a powerful effect on enterprise IT when designed correctly and used to its full potential. Join Citrix in a discussion that centers on building, connecting and empowering users with cloud services and hear examples of how enterprises are solving real-world business challenges with an architecture and solution purpose-built for the cloud.




 
Day 4 Keynote | Charting the Adoption of Cloud


Speaker:

Marvin Wheeler

Chairman and Secretary
Open Data Center Alliance

Track: All Tracks


In the closing Keynote presentation, Open Data Center Alliance Chairman Marvin Wheeler will discuss the success the organization has had in charting the requirements for broad scale enterprise adoption of the cloud and how 2012 is forecast to be the tipping point for adoption of cloud resources based on ODCA requirements. Marvin will highlight the progress of usage model publication, discuss the prioritization of member requirements and provide insight into Alliance tools to drive POC solution testing and RFP adoption. Audience members will walk away with insight into the organization’s value and real world knowledge that will help shape organizational cloud planning.




 
Defining Hybrid Cloud, Understanding the Importance of Data Portability, Integration, and Security


Speaker:

Mark Clifton

Director, Global Cloud Solutions
Dell

Track: Cloud Action Points / Best Practices / Case Studies


Hybrid is an end state for most customers as it balances choice and the needs of the business against cost, flexibility and risk. But along with Hybrid cloud adoption are issues around data portability, integration and security that need to be proactively addressed.




 
Deliver on the Promise of Internet Scale Design and Architecture


Speaker:

Marc Jones

Vice President of Product Innovation
SoftLayer

Track: Cloud Action Points / Best Practices / Case Studies


Cloud computing revolutionized application design, and changed the way people think about infrastructure. The rise of cloud computing coincided with a new generation of applications and services that required scale. New architecture and design had to take into account low latency network connectivity, geographic distribution, large real-time data stores, the ability to meet demand (while not knowing exactly how much demand to handle), and so much more. We refer to this as Internet Scale. We see a market trend with prospects and customers asking for hybrid hosting environments that include public cloud, private cloud, dedicated servers, storage and managed hosting. Leveraging these products and services they want to architect and deliver a solution that is Internet Scale. From a technology perspective, what is Internet Scale? Is it really viable to build to Internet Scale in a hosted environment? What does it take to achieve true Internet Scale?

This session will focus on the enabling technologies, design, and architecture of Internet Scale solutions. It will go beyond GHz, RAM size and network throughput to focus on a comprehensive approach that covers everything from hardware to application design to deployment. Join Marc Jones for a discussion on best customer and technology practices in the hosting industry.




 
Dependencies Gone Wild: Testing Cloud Applications


Speaker:

Wayne Ariola

Chief Strategy Officer
Parasoft

Track: Cloud Storage Virtualization Testing | APIs


The move to cloud-based applications has undeniably delivered tremendous benefits. However, the associated distribution creates various challenges from the quality perspective:
  • End-to-end tests need to pass through multiple dependent systems, which are commonly unavailable, evolving, or difficult-to-access for testing.
  • Accessing such system often involves transaction and bandwidth fees.
  • Teams need to test and tune the system under test against a realistic and broad range of performance and behavior conditions—yet such conditions are often difficult to achieve in a test environment.
This session explores how to teams can use service virtualization to overcome the access constraints that delay and limit the testing of cloud applications. Delegates will:
  • Discover how the escalating number and complexity of dependencies impacts QA efforts (STP-exclusive results from our recent study).
  • Learn how service virtualization reduces the configuration time, hardware overhead, and data management efforts involved resolving dependencies for dev/test purposes.
  • Weigh the pros and cons of different ways to resolve dependencies (staged test labs, server virtualization, service virtualization, stubs) to see which is best suited for a particular situation.




 
DevOps for Application Infrastructure


Speaker:

Jason Venner

Sr. Director of Strategic Advisory Services
Mirantis

Track: Cloud Perspectives


OpenStack is becoming the most popular open source platform for building private and public clouds. The number of code commits and the engineering velocity of this project is matched by no other technology adoption in history. While OpenStack is merely two years old, there have been six production releases of it. Those who opted to deploy an OpenStack-based cloud a year ago are now likely running production workloads on a version of OpenStack that is three releases behind what they initially deployed.

Just as the evolution of software development methodologies and high-level programming languages has empowered organizations to adopt continuous deployment practices at the application level, increased engineering velocity and innovation in the infrastructure space are now forcing companies to consider the same at the lower levels of the stack. In the modern age of distributed and ever-evolving infrastructure, traditional rip and replace methods of upgrading are no longer optimal. The problem becomes particularly acute when dealing with open source products such as OpenStack that do not offer a clear vendor-dictated upgrade path, tooling, and supporting services.

In this presentation, Jason Venner from Mirantis, who has been involved with OpenStack deployment and upgrades in organizations such as NASA and Internap will share his experience and approach to continuous deployment at the infrastructure layer.




 
Discover the HP Cloud – run and operate your web services at scale


Speaker:

Blake Yeager

Product Manager Lead
HP

Track: Moving to the Cloud in Practice


HP announced its first public cloud services on April 10th. And we’ve been the hottest trending topic ever since. Now it’s your turn to get a look at the HP Cloud. This session will take you through our next public cloud infrastructure, platform services and cloud solutions, show you how easy it is to spin up instances of compute, storage, and CDN as well as share with you the next gen platform we’re building around PaaS and SaaS. We’ll cover a good amount of technical best practices and even share with you some use cases currently in our beta program. If you’re developing web services or building cloud-based apps and services, you won’t want to miss this session.




 
Elastic IT: How the Cloud Can Benefit Organizations of Any Size


Speaker:

John Peterson

Vice President of Technical Services
Barracuda Networks

Track: Cloud Action Points / Best Practices / Case Studies


Cloud delivered security, often called Security-as-a-Service, has quickly gained popularity over the past couple of years. Parallel with this growth, corporations have continued to do more with less, while addressing the challenge of keeping up with today’s evolving threat landscape. Organizations must keep track of the latest outbreaks, upgrade systems, manage policy, tune signatures, deal with the performance limitations of security, and the list goes on.

As a result of this burden, IT organizations have looked to the cloud to offload the challenge of security management and take advantage of the elasticity which the cloud offers. In this interactive session, we’ll explore this shift, its benefits, and discuss best practices, including case study examples that organizations can use to scale up or down the computes required to deliver this security as they expand and contract over time.




 
Embedded Cloud Enablement Services: How to Generate Revenue


Speaker:

Chris Rommel

Vice President Embedded Practices
VDC Research Group

Track: Big Data Techniques & Technologies


The proliferation of device connectivity is redefining the functionality requirements and capabilities of many embedded systems as more and more of these devices look to leverage the “Cloud”. While many commercial software and hardware component vendors have begun to realign their value propositions to satisfy growing demand, commercial-off-the-shelf products (COTS) alone cannot meet every OEM’s needs.

As a result, the Embedded Cloud has injected a new level of uncertainty and a new competitive dynamic within the embedded ecosystem. This session will discuss the key question: what companies or even types of companies (hardware, software, or third-party engineering vendors) will emerge as the primary providers of professional services to supplement the COTS components and enable this next level of system connectivity and functionality?




 
Embracing the Mobile Cloud from Start to Finish


Speaker:

Faraz Syed

President
Keynote DeviceAnywhere

Track: Hot Topics


As workers continue to demand business apps on their connected devices, the mobile cloud will play a key role in changing the enterprise IT landscape forever. The mobile cloud provides users with the ability to go beyond the capabilities of their smart devices by offering unlimited data storage, processing services and other functions not native to the devices – typically through the intermediary of mobile apps. This session will discuss how, to make it work, companies must plan for the whole application lifecycle from development and testing through to monitoring, or risk failing to realize the potential of the mobile cloud.




 
Enabling Enterprise Mobility with Follow Me Apps and Data


Speaker:

Juan Rivera

Director of Product Development
Citrix Systems

Track: Hot Topics


An increasing number of employees are demanding more mobility and the ability to do their work with apps, third party data sharing services and devices that are not managed by IT. At the same time, Enterprise IT is struggling to reconcile the forces of consumerization with the need for control and security. This session will cover how to develop a scalable enterprise mobility strategy that provides IT a single point of aggregration and control to deliver high performance access to all apps, data and a managed data sharing service.




 
Enabling Mobile Apps by Leveraging Cloud Infrastructure


Speaker:

Jesus Rodriguez

Co-Founder & CEO
KidoZen

Track: Cloud Action Points / Best Practices / Case Studies


Enterprise mobility is at the top of the priority list of most organizations nowadays. However, the dream of the mobile enterprise is permeated with challenges in areas such as identity, device management, application management, data sharing among many others. In recent years, the evolution of cloud infrastructures has become an ideal vehicle to address most of these challenges and enable the next generation of mobile applications in the enterprise.

This session will explore the patterns, best practices and techniques to enable the next generation of enterprise mobile applications by leveraging cloud infrastructures. The session will highlight how cloud platforms could enable capabilities such as management, security, device provisioning, data sharing, messaging among other key aspects of the mobile enterprise. To keep things practical, we will present several real-world examples of how organizations are using today’s cloud infrastructures to enable enterprise mobile applications




 
Enabling Next Generation IO Architecture for Big Data


Speaker:

Ilker Cebeli

Director of Cloud Computing
QLogic

Track: Big Data Techniques & Technologies


More and more enterprises are deploying cloud computing and, IT departments are requiring new capabilities with cloud storage infrastructure. Hadoop and Map Reduce have been popular applications for handling distributed unstructured data.

In this session, we will explain how Big Data is already impacting storage and networking architecture in the data centers and how you build optimized storage and networking infrastructure for the future. We will also explain how to leverage cloud storage while maintaining iSCSI and Fibre Channel local storage infrastructure.




 
End-To-End Cloud Solutions for Connected Cities and Governments


Speaker:

Terry Casey

Chief Strategy Officer
Pacific Controls

Track: Enterprise Cloud Computing


This session by the Chief Strategy Officer of Pacific Controls will address the opportunities and implications of cloud computing in the connected cities and connected governments sectors including the implications for systems governance and how public systems are evolving.




 
Enterprise Cloud Management—Customer Experiences


Speaker:

Joe Fitzgerald

Co-Founder & CEO
ManageIQ

Track: Enterprise Cloud Computing


IT Cloud Management™ strategies that enable organizations to maximize the business value of their private clouds—increased agility, improved service delivery levels and reduced operating expenses




 
Enterprise Mobility: All Things Considered


Speaker:

Ira Bell

COO
Nimbo

Track: Hot Topics


Mobility is at the forefront of strategic initiatives in the enterprise. Connecting people and information across a growing number of devices and systems can be a complex undertaking. This session will explore how to simplify mobile device management in an environment where bring your own device (BYOD) has become the norm. Attendees will leave with an understanding of key strategic planning initiatives; how to manage the relationship between the end user and IT; apps governance, data security and privacy best practices; use cases for implementing secure mobile access enterprise-wide and requirements for selecting best of breed MDM and secure file sharing solutions




 
Enterprise Transformation Using the Cloud and Cloud Platforms


Speaker:

Ajay Budhraja

CTO
U.S. Department of Justice

Track: Enterprise Cloud Computing


Cloud is a shift from the focus on underlying technology implementation to leveraging existing implementations and further building upon them. Cloud orchestration or a network of clouds is the wave of the future where these clouds can operate with elasticity, scalability, and efficiency. Effective service management is an important aspect of managing such networks. The transition to the cloud will enable the further aggregation of composite web services and enhanced business to business capabilities for integrating processes and applications.

This session will discuss how for example the requirement to access multiple clouds will cause a shift towards utilizing identity management services and single sign-on capabilities. With cloud services, a traditional project that just obtained survey information from customers and provided reports was transitioned to leverage an authentication service, cloud customer information service, cloud reporting service and other cloud services to provide a scalable, highly integrated solution quickly.




 
Evolution of IT to the Cloud


Speaker:

Treb Ryan

Chief Strategy Officer, Cloud Business Unit
Dimension Data Cloud Solutions

Track: Moving to the Cloud in Practice


IT has already jumped on the SaaS bandwagon. They’ve realized that it is easier to use a SaaS application than to build and support a custom application in-house. As cloud computing becomes increasingly pervasive, businesses will move more and more of their infrastructure into a public or private cloud, initially looking to benefit from the economics and efficiency. As end users become more familiar with consuming infrastructure on-demand, the role of IT will change from being more project-oriented to being more service-oriented, essentially delivering IT-as-a-Service.

Historically, IT initiatives have been implemented on a per-project, integration basis—essentially, the antithesis of how cloud consumption models operate. How, then, would organizations rectify their business and IT objectives to ensure they remain on similar paths?

The answer is to take IT to the cloud as well.

This transition, though, will require a fundamental shift in thinking with IT breaking out of a project or department-centric model and moving toward a more strategic, business-oriented approach. Like other applications being taken to the cloud, IT must be nimble, drawing from the market for proven solutions it can implement and customizable on the fly. Additionally, organizations must expand beyond simply focusing on delivering an IT project to enabling business outcomes, speeding development and being flexible enough to scale quickly.

The result is an IT structure that is no longer a cost-center, but a core driver of activities that bring in revenue and support the overall business’ success. It may sound like a radical change today, but businesses that carefully guide this transformation will stand to reap significant long-term benefits.




 
Expanding into Europe – A Checklist for Cloud Service Providers


Speakers:

James Tyler

Director of Marketing & Communications
TelecityGroup

and
Dante Orsini

V.P. of Business Development
iland

Track: Cloud Storage Virtualization Testing | APIs


Cloud service providers expanding into Europe – exploiting the new revenue opportunities. Best practice considerations when selecting a data center partner that leads to success. A jointly presented session by Dante Orsini, VP Business Development, iland and James Tyler, Director of MarCom, TelecityGroup.




 
Extending SANs to the Cloud: What the Data Storage Vendors Forgot


Speaker:

Nicos Vekiarides

CEO & Co-Founder
TwinStrata

Track: Cloud Storage Virtualization Testing | APIs


While storage area networks (SANs) have become the ubiquitous deployment model for interconnecting data storage systems via high-speed networks such as Fibre Channel or iSCSI, IT administrators are now rethinking the traditional SAN in light of new technologies and economic models enabled by the cloud.

Despite numerous benefits over their direct-attached predecessors, SANs still present a number of limitations including:
  • An outdated capital and administratively intensive economic model
  • 3-5 year life cycles, requiring costly upgrades and migrations that introduce considerable business risk
  • Scalability and flexibility limitations across geographic distances
  • Substantial additional infrastructure for disaster recovery
Cloud storage and enterprise-class cloud storage gateways have recently begun to overcome these limitations using a pay-as-you-go cost model, unlimited capacity, multi-site scalability and even cloud-based disaster recovery without dedicated infrastructure and resources. In this session, Cloud Expo delegates will learn how Cloud SANs are rapidly becoming a new approach to building and enhancing storage area networks.




 
Fighting for the Prize – Securing Big Data Input, Storage and Output for Valuable Analytics


Speaker:

John Thielens

Chief Security Officer
Axway

Track: Big Data Techniques & Technologies


One of the most widely asked questions about Big Data today is, “How do we get valuable analytics from Big Data?” Or, how do we get the prize? As data continues to grow exponentially, so does the variety of data (structured and unstructured) coming from humans, machines and applications. In order to pull valuable information from it all, proper data gathering is critical, and the output of that data needs to be timely and accurate, with a flexible method of delivery. Unfortunately, it is not easy to maintain quality and security of data input and feeds on such a grand scale, and the result is less valuable output. Security and proper movement of data are key to ensuring accurate, valuable analytics. Join John Thielens, CSO, Axway for a candid discussion on the importance of securing data input and feeds and how to get the prize – valuable analytics – from Big Data.




 
Fitting it All Together: Big Data, Private Clouds, and the Enterprise WAN


Speaker:

Raj Kanaya

CEO & Co-Founder
Infineta Systems

Track: Big Data & Cloud Computing


By generating massive amounts of new data that in turn require more and more bandwidth, Big Data is stretching an already-congested enterprise WAN to the breaking point. Many companies have made sizable investments in Big Data technologies, and are now looking to emerging cloud technologies to reduce costs and improve performance. This session will discuss how, as private cloud build-out intersects with Big Data adoption, the WAN links gluing it all together must deliver enough performance and reliability to make the transformation worthwhile and ensure that the private cloud sustains its cost and performance advantages.




 
Focus Lunch Keynote | A Pragmatic Journey to the Cloud


Speaker:

Amir Halfon

Chief Technologist for Financial Services
Oracle

Track: All Tracks


As enterprise adoption of cloud computing accelerates, organizations must have a strategy and roadmap for moving to the cloud. Faced with different options including building a private cloud, subscribing to public clouds, or leveraging a hybrid cloud, organizations need a rational and pragmatic approach. This session explores the emerging trends in cloud computing and offers best practices for how organizations can successfully navigate a journey to the cloud.




 
Game Changers: How the Cloud and Mobile Are Improving Business


Speaker:

Rodrigo Sousa Coutinho

Sr. Technology Evangelist
OutSystems

Track: Big Data & Cloud Computing


This session will look at how mobile and the cloud are interwoven and the wave of change these two 2012 mega trends will bring to your organization. Come learn real-world examples where cloud and mobile are changing the way business works and the impact they're having on efficiency and productivity. With these examples in mind the session will provide a roadmap to assure you can navigate this sea change for business success.




 
General Session | Architecting Your Cloud: Lessons Learned from 100 CloudStack Deployments


Speaker:

Shannon Williams

VP of Market Development, Cloud Platforms Group
Citrix

Track: All Tracks


CloudStack has been the platform of choice for more than a hundred public and private production clouds. Get the insider view from one of the co-founders of Cloud.com who will talk about experiences in designing the right architecture for your cloud.




 
General Session | Cloud – Vision to Reality


Speaker:

Andy Schroepfer

VP of Strategy & Enterprise
Rackspace Hosting

Track: All Tracks


There is no longer any question that the cloud computing model will be the prevailing style of delivery for computing over the coming decades; Forrester Research predicts that the global market for cloud computing will grow from $40.7 billion in 2011 to more than $241 billion in 2020. Greenfield application development projects can be designed from the outset to benefit from cloud computing features such as elastic scalability, automated provisioning, infrastructure level APIs, object storage services and middleware services such as message queues and key/value stores. However, for existing legacy applications the journey to cloud is not quite so straightforward.

Understanding the impact of factors such as security/compliance, application architecture, integration, the pattern of demand and operational maturity is crucial when performing a cloud feasibility assessment. Additionally, many organizations perceive cost-reduction as one of the primary benefits of adopting a cloud hosting model. In practice however, this is not always an accurate assumption. There are nuances to the financial analysis: public cloud computing is not necessarily cheaper than traditional dedicated hosting. Furthermore, there are considerations around the impact on Total Cost of Ownership (TCO), transformation/migration costs and the position of an organization with the IT lifecycle.

During this session, we will explore each of these areas in order to illustrate some of the factors an organization needs to consider when contemplating a migration to the cloud.




 
General Session | Data at the Speed of Life


Speaker:

Mike Schmitt

Director Product Management and Marketing
WHIPTAIL

Track: All Tracks


The data explosion is not new. It started hundreds of years ago with the invention of the printing press, followed by real-time communication via radio, television and mobile phones and culminating with the World Wide Web. The challenge now is to provide information fast. There are billions of people with billions of devices generating exabytes of data around the world. No one wants to wait for the data they need, particularly businesses. Storage technology now focuses on performance more than it does on capacity. Virtualization, the Cloud and Big Data have combined to make speed all-important. The ability to access exploding data faster is crucial to businesses. Reports and analysis must be available to decision makers instantly. This session presents how WHIPTAIL moves data at the speed of life.




 
General Session | Effectively Leveraging the Cloud for Better User Experience


Speakers:

Ken Guiberson

CTO
EffectiveUI

and
Anthony Franco

President and Co-founder
EffectiveUI

Track: All Tracks


The cloud has many benefits, but when it comes to application development, how does the cloud help enterprises and development teams create custom software and applications that end users actually care about? Using real world examples from Adobe, Herff Jones and Navy Federal Credit Union, we will highlight the advantages cloud computing provides for quickly developing custom software and applications with compelling user experiences.

This session will explore:
  • Using the flexible nature of cloud computing to rapidly design and deploy integrated enterprise applications
  • Leveraging the cloud for a highly visible and transparent development process
  • Using a Service-Oriented Architecture (SOA) to create a hybrid cloud




 
General Session | Enterprise Class or Internet Scale? The Right Cloud for the Job


Speaker:

Duke Skarda

CTO
SoftLayer

Track: All Tracks


The sky is full of clouds. Some are perfect for companies needing outsourced IT, but others are built specifically for scalable Internet-enabled apps and solutions. We'll explore the difference between enterprise-class and Internet-scale, explore hybrid clouds and networks of networks, examine specific use cases and case studies, and focus on the requirements of those visionaries building the next wave of massively scalable Internet-facing applications.




 
General Session | Enterprise without Limits: A Blueprint for Organizational Agility


Speaker:

Kevin Hanes

Executive Director, Dell Service & Solutions
Dell

Track: All Tracks


We are a part of a dynamically connected world where consumers are rapidly adopting new technology and dismantling business models in their wake. Disruption, unpredictability and variability happen without warning. The challenge for any organization is to evolve, to adopt new architectures and processes that increase business agility, scalability and governance/compliance and decrease risk. While cloud is complex, the consideration and adoption process can be simplified.

This session talks about a pragmatic approach to realizing the potential of cloud today while building a strong foundation for the future.




 
General Session | Executing Enterprise Clouds


Speaker:

Scott Thomas

Vice President, Sales Engagement
Terremark, a Verizon Company

Track: All Tracks


For years, IT departments have organized their processes, employees, and business relationships around owning and operating the core IT assets in an enterprise. The current wave of cloud services can have a powerful effect on enterprise IT, with the potential for significant cost savings and operational efficiencies. To achieve these benefits, IT departments will have to integrate new ways of thinking about how IT resources are delivered.

Scott Thomas will discuss the major factors driving cloud adoption for the enterprise, relate how the adoption of cloud technologies is changing the way IT departments will operate, and review case studies showing how businesses have used cloud services to achieve these benefits.




 
General Session | From Chief Information Officer to Chief Innovation Officer


Speaker:

Richard Taggart

CTO
SHI

Track: All Tracks


The opportunity for today’s IT leaders is to transform IT by leveraging the new ecosystem of services that liberate IT from a technology focus to an information and innovation focus. This presentation offers a step by step approach to revitalizing IT as an innovation leadership organization. The speaker is a Lead Partner at SHI and former SVP and Corporate CIO of the Walt Disney Company.




 
General Session | Fuel Your Cloud with Metered, Virtualized Middleware


Speakers:

Ash Massoudi

CEO & Co-Founder
NextAxiom Technology

and
Sandy Zylka

VP Products & Technology, Co-Founder
NextAxiom Technology

Track: All Tracks


Traditional middleware is not suitable for the Cloud: it’s simply too complex and it does not provide a pay-per-use charge model. In this session we will discuss a new middleware paradigm for developing and integrating applications: metered, virtualized middleware. The virtualized attribute allows you to easily build and run new applications in the cloud reusing existing on-premise application functionality.

The metered attribute has two aspects: it provides a usage-based charge model for the middleware itself and it provides a built-in, metered charge model, much like electricity, for your new applications.

Please visit NextAxiom at www.nextaxiom.com.




 
General Session | Galaxy – the Cloud-Based Platform of Platforms


Speaker:

Dilip Rahulan

Executive Chairman
Pacific Controls

Track: All Tracks


In this session, Cloud Expo delegates will learn about Galaxy the end to end platform that Pacific Controls have delivered to the global market, where smart grid and the building infrastructure are managed in real time delivering integrated ERP.




 
General Session | Managing the Explosive Growth and Consolidation of Big Data in the Cloud


Speaker:

Tony Hamilton

Enterprise Marketing Manager
Intel

Track: All Tracks


IT departments are experiencing storage capacity needs doubling every 12-18 months, 50x the amount of information and 75x the number of files. IT managers are dealing with growing constraints on space, power and costs to manage their data center infrastructure. Intel is helping businesses and users realize the benefits of cloud computing technology by working to develop open standards that operate across disparate IT infrastructures and by delivering cloud-based architectures that enable federated, automated and client-aware cloud services. The foundation for this vision will be defined by an open approach that delivers best of breed technologies + flexibility + choice from data center infrastructure to client devices. Intel is bringing together a broad network of leading hardware and solution providers to build and enhance cloud solutions that are interoperable, multi-vendor and embrace open standards.

*Source: “Digital Universe Study,” 2011, IDC.




 
General Session | Oracle's Cloud - An Enterprise Cloud for Business-Critical Applications


Speaker:

Sandeep Banerjie

Sr. Director of Product Management, Oracle Public Cloud
Oracle

Track: All Tracks


For enterprise class cloud services, companies need a broad, comprehensive and flexible platform for their applications. The Oracle Cloud, which offers a broad set of best-in-class, integrated services that are secure, elastic, and 100% open standards-based, offering organizations choice in development and deployment of business critical applications. Attend this General Session to learn about how these subscription-based services can speed your application development and deployment time, offer the flexibility of application portability, and the ease with which you can access, use, and manage them.




 
General Session | Taking Your Application Delivery Strategy to the Cloud


Speaker:

Michael Cucchi

Director of Product Marketing, Enterprise Cloud Division
Akamai Technologies

Track: All Tracks


Enterprises and business are leveraging the public cloud and Internet now more than ever. The explosion of Software as a Service and cloud computing have presented today's enterprises with a new challenge, controlling and optimizing the Internet. In this General Session, Michael Cucchi, Director of Products at Akamai, will discuss their globally distributed and massively scalable Intelligent Platform and how Akamai's Terra Enterprise Solutions enables businesses to leverage the cloud and control the public Internet as an extension of their infrastructure.




 
General Session | Taming the Cloud Data Beast – Information Privacy, Residency and Security in the Cloud


Speaker:

David Canellos

President & CEO
PerspecSys

Track: All Tracks


Navigating the complex web of regulatory and compliance requirements related to the processing and storage of sensitive enterprise data in the cloud is a huge challenge for business. The cloud is borderless – so how do you cover your business risk and security requirements when your SaaS application requires your data to move out of your control and into the cloud?

This session will highlight some of the data residency and privacy requirements that make cloud adoption a challenge for many businesses and will explore, through the use of case studies, how some innovative organizations are tackling the problem and embracing the cloud.




 
General Session | The World According to Cloud


Speaker:

Jelle Frank van der Zwet

Manager Cloud Segment
Interxion

Track: All Tracks


Are you aware of the new reality that cloud computing is bringing to bear? Cloud is not as global as you might think. Even heaven needs a place on earth and for the cloud to touch base it needs to find the right data center. CoreSite and Interxion will introduce some of their customers, case studies and share insights on key trends in cloud usage and adoption in the US and Europe.

What you’ll take away from this session:
  • How to remain competitive and manage your growth.
  • Connect to our cloud community.
  • Opportunities to accelerate your revenue.
  • Start using our Trans-Atlantic value chain of partners.




 
Get Your Datacenter Cloud-Ready


Speaker:

Craig Currim

Global Architect
Citrix Cloud Networking Group

Track: Moving to the Cloud in Practice


With cloud strategies taking shape, IT is now facing the practical challenges of efficiently and safely delivering services from public clouds. Requirements include overcoming network incompatibilities, meeting security and compliance requirements and adhering to tight performance SLAs for cloud-delivered workloads. In this session you’ll discover an architecture to make your network cloud-ready and how to migrate applications to the cloud while protecting your data.




 
Global Cloud Acceleration Techniques for Mission Critical and Mobile Applications


Speaker:

Gary Ballabio

Product Line Director
Akamai Technologies

Track: Hot Topics


The convergence of cloud and mobile trends has created demanding new challenges for IT departments to support global usersaccessing applications from many different devices. In addition, as more mission critical applications are deployed to the cloud, sensitive data must be protected while still providing the best experience for global end users. As the pace of application development and deployment increases, organizationsincreasingly need immediate ways to provide global scale and optimal performance to their global end users.

In this session, Gary Ballabio will provide technical details for how dynamic content can be accelerated with a globally distributed platform and how applications can be instantly supported with minimal effort. In addition, he will also discuss how sensitive data for mission critical applications can maintain security while still providing highest possible response times.




 
Goodbye PaaS 1.0, Hello PaaS 2.0


Speaker:

Sinclair Schuller

CEO
Apprenda

Track: Cloud Perspectives


The Platform as a Service (PaaS) market grew out of the fact that no other cloud solution addressed the ever-increasing complexity of managing and writing modern applications: no frameworks, libraries or APIs alone could tackle the sticky application engineering challenges. Unfortunately, PaaS 1.0 is what people are now seeing as strictly a “tool” to easily deploy apps to the infrastructure in a self-service way with little or no differentiation among offerings. However, in order for PaaS to reach its full potential and become the modern day abstraction layer for software delivery, we must enter the PaaS 2.0 phase.

This session will explain how organizations are currently using PaaS, where PaaS is evolving to, and highlight best practices to maximize the value of existing investments when adopting PaaS today.




 
High Performance Database Hosting In The Cloud


Speaker:

Daniel Morris

Sr. Product Manager
Rackspace Hosting

Track: Big Data Techniques & Technologies


Are you looking for a high performance cloud databases service? Are you convinced you cannot find one in the cloud? Think again...Join Rackspace Cloud Databases Product Manager Daniel Morris as he explains why high performance databases in the Cloud are a reality and how you can benefit by leveraging them. Morris will cover the benefits of built-in data redundancy , high availability, and automated configuration as well as describe how using container-based virtualization will make your databases run blazingly fast - without locking your data into a proprietary platform. We will also show some real world examples utilizing this new technology available from Rackspace.




 
Hosted Private Clouds—The Time has arrived


Speakers:

Duke Skarda

CTO
SoftLayer

and
Marc Jones

Vice President of Product Innovation
SoftLayer

Track: Hot Topics


You're ready to transition some or all of your IT workloads over to the cloud. Don't compromise! Architect a solution that can be deployed in minutes while having the ability to scale, in real-time, based on demand. How? Through hosted private clouds, which offer users the ability to easily take advantage of on–demand, easily scalable infrastructure with control and consumptive billing through dedicated resources. In this session SoftLayer CTO Duke Skarda and VP of Product Innovation Marc Jones will discuss the opportunities and benefits of hosted private clouds.




 
Hosting in the Cloud – What You Need To Know


Speaker:

Jereme Hancock

Rackspace Cloud Sites Linux System Administrator
Rackspace Hosting

Track: Cloud Perspectives


If you'd like to be able to use a PaaS offering to quickly and securely deploy your website, blog or web-based application, come see a demo and deep dive on Rackspace Cloud Sites. We'll walk you through load balancing, planning capacity, managing DNS and your domains as well as setting up WordPress on Cloud Sites, MySQL DB's, and everything you need to know to optimize your web hosting needs on the cloud.




 
How SAIC/CloudShield Used Cloud to Create a Cybersecurity Solution


Speakers:

Paul Weiss

Senior Cloud Engineer
Eucalyptus Systems

and
Matthew Vahlberg

Software Design Engineer
SAIC

Track: Cloud Action Points / Best Practices / Case Studies


Cybercriminal attacks are increasing at a significant pace. In response, organizations should adopt constant and never-ending improvement (CANI) in their practices and technologies to stay ahead of these threats. Conventional IT/network security measures (such as security devices) and security & information event management (SIEM) systems are foundational cybersecurity tools for deflection and forensics. However, discovering and detecting new threat vectors requires a readily adaptable converged technology platform that enables rapid deployment of new coun¬termeasures.

This session discusses how cloud-based real-time big data technologies make this possible, and why it could mean the difference between protecting digital assets or pre¬paring a court defense. We will also review the Eucalyptus IaaS cloud architecture to support the Cybersecurity solution.




 
How Secure are You?


Speaker:

David Gulick

Product Manager, Hosting Product Management
Savvis

Track: Cloud Architecture, Security & Performance


Nearly every enterprise is evaluating cloud computing solutions either today or in the near term. Many have already made the leap, and many more are getting close to putting that first toe in the water. But there are key considerations that should be made, questions to be asked, and designs to consider before you can feel secure with your provider. This session will help give you food for thought when having these conversations both internally and externally with service providers.




 
How To Build a Secure Cloud Service: Safely Delivering SaaS from IaaS


Speaker:

Rand Wacker

Vice President of Product Management
CloudPassage

Track: Cloud Architecture, Security & Performance


For many of the same reasons that software-as-a-service is catching on with enterprise buyers, delivering web services on top of infrastructure-as-a-service architectures is appealing to the SaaS developers. Operational agility, lower CapEx, and a broad array of tools and services are on tap that make both public and private IaaS clouds a great platform to build on. But how do you do this securely, especially in the public cloud where you have no access to the network or hypervisor your servers are running in?

Furthermore, for many SaaS providers, the person charged with security considerations isn’t a CSO or IT specialist, but rather, a “DevOps” guru – someone with their hands in both development and operations. While the traditional security professional is focused on compliance and security rules, this new crop is more concerned with continuous development and high availability.

In this session, CloudPassage VP of Product, Rand Wacker, will break down the top security considerations that are specific to the cloud and offer practical steps for securing cloud-based application development. He’ll also address the following:
  • Why perimeter-centric and hypervisor-based security doesn’t work in the cloud
  • Which components of cloud security are the customer’s responsibility and which belong to the service providers
  • Which layers of security are the must-haves for those just getting started
  • Why the cloud server itself has to be self-defending (i.e. if you put a server out into the cloud, usually it’s being attacked within 30 minutes)
  • Real-world success stories of self-protecting and autonomous servers in the cloud that are surviving the higher exposure level to threats and vulnerabilities




 
How to Capitalize on the Cloud & Protect Your Data in the Face of Compliance and Regulatory Hurdles


Speaker:

Mike Morrissey

Vice President of Research & Development
PerspecSys

Track: Cloud Perspectives


As commercial enterprises and the federal sector begin to embrace the public cloud, large organizations are facing a roadblock when it comes to compliance with various data privacy laws and industry regulations. Whether your company falls under E.U. data protection laws, HIPAA PHI guidelines, the U.S.’s FEDRamp requirements, or other regulatory guidelines, the public cloud is not out of reach. In this session, Mike Morrissey of PerspecSys will introduce some of the key privacy, residency, and security areas to consider when adopting public cloud, and best practices for securing the cloud for mission-critical applications without disrupting user functionality.




 
How To Do Application Performance Monitoring in the Clouds: Lessons Learned


Speaker:

Michael Kopp

Technology Strategist
dynaTrace Software

Track: Cloud Architecture, Security & Performance


We face the challenge of monitoring and managing performance in clouds every other day. Not only is application performance management different in a cloud, but all clouds are not equal either. This lessons learned session will show how to do APM in several different Clouds (Azure, EC2, VMware private Clouds) and how it differs from more traditional environments. The session will also cover performance monitoring, troubleshooting and tuning in environments where resources are virtually infinite, but application performance is not.




 
Hybrid Clouds Get Real: Tools for Blending Public, Private, and Virtual Private Clouds


Speaker:

Pavan Pant

Director of Product Management
Verizon Terremark

Track: Moving to the Cloud in Practice


With so many cloud offerings in the marketplace, how are you supposed to understand the differences, let alone pick the right ones to meet your specific needs? And while many of your applications may be a good fit for "the cloud," how will you evaluate which cloud offering will be the best match? In this presentation, Terremark and CloudSwitch will explain the practical differences and trade-offs between private clouds, public clouds and virtual private clouds, show how to blend cloud services in a seamless and secure way with your existing data center infrastructure and tools, and describe real-life case studies on how market-leading companies are successfully selecting and deploying the right cloud services for their unique application requirements.




 
I/O Virtualization: One Size Does Not Fit All


Speaker:

Steve Knodl

Director of Product Management
Next I/O

Track: Cloud Storage Virtualization Testing | APIs


This session will show how I/O Virtualization can help manage technology cycles and cloud build-out requirements while maintaining a manageable consistent infrastructure.





 
Identity Management - Evolution from On-Premise to Cloud based Management


Speaker:

Shawn Keve


Simeio Solutions

Track: Hot Topics


Full session description to be posted shortly.




 
Integrating Big Data into Your Data Center: A Big Data Reference Architecture


Speaker:

Jean-Pierre Dijcks

Sr. Principal Product Manager
Oracle

Track: Big Data Techniques & Technologies


Weblogs, social media, smart meters, sensors and other devices generate high volumes of low density information that isn’t readily accessible in enterprise data warehouses and business intelligence applications today. But, this data can have relevant business value, especially when analyzed alongside traditional information sources. In this session we will outline a reference architecture for big data that will help you maximize the value of your big data implementation. You will learn:
  • The key technologies in a big data architecture, and their specific use cases
  • The integration point of the various technologies and how they fit into your existing IT environment
  • How to effectively leverage analytical sandboxes for data discovery and agile development of data driven solutions
At the end of this session Cloud Expo delegates will understand the reference architecture and have the tools to implement this architecture at their own company.




 
Integrating Big Data Technologies in Your IT Portfolio


Speaker:

Vineet Tyagi

Head of Impetus Labs
Impetus

Track: Big Data Techniques & Technologies


There is a data deluge coming and most enterprises are preparing to integrate or introduce technologies for handling the big data in the existing IT setup. There are several challenges that enterprises face in integrating the Big Data technologies with existing IT setup such as
  • Cloud or Not?
  • TCO/ROI of investment?
  • Impedance mismatch of existing teams experience and required experience
  • Choosing the right technologies and use cases for quick wins
This session will share strategies for de-risking integration of Big Data Technologies in your IT Portfolio and exemplify several of the strategies with real life experiences.




 
Intel IT’s Approach to an Open Private Cloud


Speaker:

Das Kamhout

Principal Engineer
Intel IT

Track: Enterprise Cloud Computing


Cloud technologies are moving at a rapid pace. The compelling drivers are the need for on-demand business solutions, lower cost for IT and the ability to deliver the rich experience that users need and expect. Enterprises are wrestling with private vs. public vs. hybrid cloud solutions. The need for high levels of customizability, flexibility, and agility will drive many enterprises to the public cloud. The foundation for this vision will be defined by an open approach that delivers best of breed technologies + flexibility + choice from data center to client. Intel is bringing together a broad network of leading hardware and solution providers to build and enhance cloud solutions that are interoperable, multi-vendor and embrace standards. This addresses the initial limiters such as security, standards, governance and legacy apps which are increasingly less of an issue.

This session will cover the cutting edge Cloud progress that Intel has made internally within our own IT organization as well as what to expect in 2012.




 
Leverage Cloud Technology to Power Your Office


Speaker:

Jason Silverglate

CEO
Fortress ITX

Track: Cloud Action Points / Best Practices / Case Studies


Want to save your business money? Of course you do. What if we could show you a way to use the cloud in and around your office, get your workforce mobile, make communication faster and easier, AND reduce OPEX? We can. Jason Silverglate will present a “how to” analysis of what cloud technology can do for the modern office, of any size.

Jason Silverglate, CEO of Fortress ITX and its subsidiaries, has been redefining computer technologies and strategies since 1997. Leading a successful conglomerate of more than 40 knowledgeable IT professionals, Silverglate oversees trusted services such as managed hosting, private cloud and IT integration. He’s an expert when it comes to using the cloud to improve business efficiency and cost-effectiveness. Silverglate can show you how incorporating hosted PBX, hosted email, and even hosted desktop (virtual desktop infrastructure) methodologies can help optimize office efficiency AND save your enterprise money.




 
Leveraging the Cloud for Spatial Analytics and Intelligent Mapping


Speaker:

Victoria Kouyoumjian

IT Strategies Architect
Esri

Track: Cloud Action Points / Best Practices / Case Studies


We all know that cloud computing can save time, money, and apparently all but does your laundry for you, but what are its real-use applications? This session will showcase multiple use-cases of geospatial solutions that leverage the cloud computing deployment models to provide better government transparency, stakeholder engagement, and save lives … (really). Based on professional experiences, this session will also address the top issues to consider when navigating business in the Cloud.




 
Looking for the Right Answers in the Clouds


Speakers:

Jill Tummler Singer

CEO
Tummler Singer Associates

and
Jamie Dos Santos

President & CEO
Terremark Federal Group

Track: Enterprise Cloud Computing


The age of Big Data is here. Organizations are no longer challenged to find enough data to answer the pertinent questions required for success in today’s dynamic business environment. Rather, companies are struggling to keep pace with the enormous volumes of data invading their organizations - leaving some wondering what can we do to “connect the dots” from the data that is buried in our IT systems.

Cloud Computing offers federal agencies, companies, and communities new solutions for consuming, storing, processing, and analyzing BIG DATA to find the right answers needed to accomplish the mission, gain competitive advantage, and collaborate in more meaningful ways. In this session Jill Singer and Jamie Dos Santos will share perspectives on the Big Data challenge and how organizations can look in the clouds to discover the right answers. This presentation will feature collective results from a recent AFCEA International Cyber Committee white paper.




 
Looking“Inward” to the Private Cloud


Speaker:

Brian Adler

Sr. Professional Services Architect
RightScale

Track: Cloud Action Points / Best Practices / Case Studies


As the use of public cloud resources has proven effective across a diverse set of use cases, organizations have begun looking inward to find ways to more effectively and efficiently use their existing compute, storage, and networking resources in a similar model.

This desire for internal resource utilization has given rise to numerous private and hybrid cloud technologies that provide tools for on-demand procurement of compute, storage, and networking resources above and beyond what was available previously in both classic and virtualized datacenters.

By creating a private cloud, organizations are realizing they can effectively eliminate the provisioning bottleneck present in the datacenter virtualization model while preserving cost savings.

In this Cloud Expo session, Brian Adler will describe the considerations to make when embarking on the task of creating a private cloud from internal resource pools. He will also explain the challenges faced at different branches of the decision tree, and will explore the use cases for the allocation and utilization of these internal resources.

Audience takeaways:
  • Understand the concepts surrounding the “cloud-enabling” of existing infrastructure
  • Be shown a detailed reference architecture for private and hybrid clouds
  • Focus on the technological considerations that need to be addressed in the implementation of the use cases discussed in the presentation.




 
Lunchtime Focus Keynote | Trends and Challenges in the Hyperconnected World


Speaker:

Neil Cohen

Vice President of Global Product Marketing
Akamai Technologies

Track: All Tracks


Cloud computing has gained momentum and is increasingly being embraced by enterprises of all sizes. But the cloud itself is often its own worst enemy as performance, reliability, and the lack of enterprise level capabilities have led to obstacles in growth and adoption of this still promising infrastructure methodology. This is only exacerbated by an increasingly mobile and global world, one that is plagued with security concerns. Learn more about the challenges you face in the cloud, and how you can leverage both public and hybrid cloud infrastructures without sacrificing security or control.




 
Maintaining IT Compliance in a Post-Firewall Era


Speaker:

Dan Rojas

Director, Strategic Development
Coalfire

Track: Cloud Action Points / Best Practices / Case Studies


"Managing the confluence of cloud and mobile computing for regulated environments" During this 45-minute session, a review of the new risks introduced by cloud delivery of applications and data to mobile devices will be presented along with the recommended changes in controls to manage those new risks. This session is intended for CIO, CISO, Risk Managers and Application Developers. We will provide a road map for updating IT risk assessments and modifying both the control structure for mobile / cloud applications and the compliance validation process to maintain compliance with PCI, HIPAA, FISMA and FFIEC regulatory requirements.




 
Making Hybrid Cloud Safe and Reliable


Speaker:

Matt McLarty

Vice President of Client Solutions
Layer 7

Track: Cloud Architecture, Security & Performance


Enterprises want to mix the best of their own data centers with private and public cloud services without compromising security and uptime. Making internal information assets available to work across private and public clouds requires a management layer that can stitch together disparate services to create a Hybrid enterprise. This requires a way to abstract, secure and manage information flows across all domains. This session covers proven techniques that will help companies govern data and application interactions across the hybrid enterprise in order to maintain mission critical service levels.




 
Making the Enterprise Comfortable with the Cloud for Mission-Critical Apps


Speaker:

Douglas Kim

Managing Director and Global Head of PaaS & Cloud Computing
Pegasystems

Track: Moving to the Cloud in Practice


In spite of the great strides the cloud industry has made in addressing security and integration concerns, large enterprises (e.g. banks, insurance companies, health care firms) continue to be reluctant to adopt the cloud for mission critical applications. Further, resistance to cloud adoption is now at least as much an issue of misaligned incentives and fear of the unknown as it is about legitimate technology concerns.

Breaking the impasse on mission critical apps often can't be done directly and instead requires proof to be accumulated over a sustained period of time. The trick is to find a way for a customer to kick the tires of the cloud solution in a way that is financially rewarding for all parties. This session will describe a proven systematic, repeatable way to make the enterprise comfortable with the cloud for mission critical applications.




 
Manage Workload Across Generations of IT Infrastructure > Effectively Integrate Big Data/Cloud with your On-Premise Data Center


Speaker:

Gwyn Clay

CEO
Stonebranch

Track: Big Data & Cloud Computing


Whether your company is large or small, you are probably exploring Big Data solutions and using Cloud services and will need to integrate with other enterprise workload. This session will share detailed information of how our customers are already integrating Workload Automation with tools like Hadoop, and running workload completely in the Cloud using a modern enterprise-wide Workload Automation solution that is 100% web-based, has modern graphical dashboards, imbedded workload lifecycle management, and detailed auditing for security compliance.




 
Mastering Big Data’s Business Potential with APIs


Speaker:

Oren Michels

Co-founder and CEO
Mashery

Track: Big Data & Cloud Computing


Big Data is pushing a transformation of business processes to the cloud and beyond. As each business function adapts to this shift, insights appear about business elements that can be run better, more efficient enterprises through applied knowledge and insight. Enterprises are finding that even as a concept, business processes and outcomes have widespread potential to grow any business. In reality, Big Data’s focus is different for every enterprise. Strategic choices around Big Data may support IT in one endeavor or many. Oren Michels, co-founder and CEO of Mashery, will discuss how APIs enable Big Data to run on service platforms that deliver strategic insights, and better enable enterprises to thrive in a data-driven era. He will demonstrate use cases and share insight on APIs as a tool to connect, combine and curate insight for business. Michels also willaddress the common business challenges facing nearly any Big Data implementation, and how APIs can overcome common Big Data obstacles.




 
Migrating SAP workloads to VMWare vCloud


Speaker:

Scott Lee

Product Strategist
Dell

Track: Enterprise Cloud Computing


Many customers face challenges around how to adapt their applications to support business in the new virtual era. Economic headwinds have placed more scrutiny on big, complex, enterprise application environments. Learn how Dell’s Cloud for SAP solutions can modernize SAP landscapes, improve business agility to meet demands of the business, and reduce TCO with an open, flexible infrastructure.




 
Mobilizing Enterprise Applications for the Cloud


Speaker:

John Yung

CEO
Appcara

Track: Hot Topics


2011 was a year of rapid adoption for public and private cloud services. Instant and on-demand server provisioning was the driving force behind the massive growth. On top, cloud server templates and script automation simplified application installation for simple and pre-defined application stacks, but have not targeted more complex enterprise application environments. This session will discuss how 2012 will be the year for application integration and dependency management technologies to take center stage and accelerate Enterprise application workloads into the cloud with single- pane-of-glass view and control.

Enterprises are eager to move their complex application workloads into the cloud but today’s tools and automations can’t holistically and efficiently manage such environments. Why? Because holistic management of complex application workloads requires advanced application setting and relationship data models as well as change management automations. These capabilities are missing in today’s tools.




 
Multi-FaaSited Approach to the Cloud


Speaker:

Mike Robski

VP of Research & Development
Hostway

Track: Cloud Perspectives


“Cloud” promises Flexible IT. Cloud has also taken various forms of every aaS imaginable. Determining the right model for the developer is just as confusing as it is for the end-user. The primary reason – multi-vendor, cross-platform components are needed to truly deliver on the promises of flexible IT through integrated, cloud solutions.

Hybrid has extended from internal to external connectivity – to easy management of multiple platforms from multiple vendors. From a technical perspective, learn how developers can create and service companies can integrate utilizing open API calls to deliver fully-customized, service-rich solutions to the market. From a business perspective, learn in this session how this approach has helped Hostway and its partners jointly deliver high-value solutions to the market and create new revenue streams.




 
Network Encryption for the IaaS Cloud: Filling the Gaps


Speaker:

Todd Cignetti

VP of product Management
Certes Networks

Track: Cloud Storage Virtualization Testing | APIs


The Cloud Security Alliance, NIST SP 800-53 and other security frameworks recommend or require encrypting sensitive data in motion in shared cloud environments while delegating control of the encryption keys to the tenant. While many IaaS providers offer secure VPN connections to the cloud, the VPN tunnel often terminates at the “front door” of the cloud infrastructure, leaving data unprotected within the cloud network. This approach also leaves virtual servers in the cloud vulnerable to attacks from other tenants, and applications architected for LAN environments are not typically designed to operate securely in a shared cloud network.

We will review security best practices for encrypting sensitive data in motion in the IaaS cloud while describing Group Encryption, a novel approach to encrypting network traffic without point-to-point tunnels that puts the control of keys and policies in the hands of the tenant.

What participants will learn from this session:
  • Where and how sensitive data in motion could be exposed in the cloud
  • Security best practices for protecting sensitive information in the cloud
  • Use cases from cloud providers and cloud customers who are protecting data in motion in the cloud




 
New Analytics Opportunities For Smart Systems & Cloud Computing


Speaker:

Schahram Dustdar

Advisory Board Member
Pacific Controls

Track: Big Data Techniques & Technologies


This session by Schahram Dustdar, Advisory board member at Pacific Controls, will discuss how smart systems and machine-to-machine communications will evolve in the era of cloud computing and the critical role analytics will play in value creation.




 
New Business Models For End-To-End Smart Cloud Solutions


Speaker:

Glen Allmendinger

Advisory Board Member
Pacific Controls

Track: Hot Topics


In this session by Glen Allmendinger, Advisory board member at Pacific Controls, Cloud Expo delegates will learn about the new business models and profit models that the convergence of cloud computing and smart systems are informing




 
No Cloud is an Island


Speaker:

Jelle Frank van der Zwet

Manager Cloud Segment
Interxion

Track: Moving to the Cloud in Practice


How do we connect clouds? As the internet has no SLA many organisations are concerned of being exposed to the vagaries of the internet. There are only a few options for concrete quality of service (QoS) when accessing public clouds. Identifying a need for connectivity solution that enables clouds to be connected, CoreSite and Interxion will show how we enable cloud providers to extend their coverage and offer hybrid cloud solutions




 
Open Source & The Enterprise


Speaker:

Wayne Walls

OpenStack Developer Advocate
Rackspace Hosting

Track: Cloud Storage Virtualization Testing | APIs


Enterprises are embracing open source software for various reasons - community contributions to make technology better, to attract developers wanting to give back to the community, to disrupt the old way of doing IT. OpenStack is just one example of companies embracing open source IT. Join Wayne Walls, OpenStack Developer Advocate as he reviews why enterprises are adopting open source IT and takes you through an example of an enterprise adopting OpenStack.




 
Opening Keynote | Mission-Critical Applications in the Cloud – Myth or Reality?


Speaker:

Henry Fastert

Chief Technologist and Managing Partner
SHI

Track: All Tracks


In this Cloud Expo Keynote, Henry Fastert, SHI’s Chief Technologist and Managing Partner, will share insight on how the latest generation of cloud computing is now capable of addressing the needs of the enterprise mission critical applications. These mission-critical applications require computing infrastructure that is secure, optimizes performance, and is highly resilient. The purpose of the keynote is to highlight how the latest cloud computing designs have evolved in terms of security, availability, and overall service quality to meet the needs of mission critical applications. During the course of the session, many of the key adoption questions will be addressed including:
  • How are cloud designs addressing the key security issues such as intrusion protection and data privacy?
  • Can cloud designs handle high availability service levels? (Security, Performance, High Availability)
  • How can new cloud designs optimize overall service quality?
  • What are the key considerations in developing a cloud migration plan?
As a result of the keynote, Cloud Expo attendees will be able to better understand why the newest cloud designs are ready for mission critical applications and how to leverage these designs for both private and multi-tenant cloud services.




 
Patterns for Cloud Computing


Speaker:

Bill Zack

Cloud Architect
Slalom Consulting

Track: Cloud Action Points / Best Practices / Case Studies


You are interested in cloud computing, but where do you start? How are vendors and companies defining Cloud Computing? Do you know the differences between Public, Private, Community and Hybrid Clouds? What do you need to know to figure out which applications make sense in the cloud? And is any of this real today? Based on real-world customer engagements, this session explores a set of five patterns that you can use for moving to the cloud. Avoiding the general product pitches, this session provides the tools and knowledge to help you more clearly understand moving your organization to the cloud.

The session will include examples from both Amazon Web Services and Windows Azure, two of the most popular public cloud platforms in use today.




 
Performance Management in ‘Big Data’ Applications


Speaker:

Michael Kopp

Technology Strategist
Compuware

Track: Big Data Techniques & Technologies


Do applications using NoSQL still require performance management? Is it always the best option to throw more hardware at a MapReduce job? In both cases, performance management is still about the application, but “Big Data” technologies have added a new wrinkle. In this session, I will explain some of the main application performance problems of “Big Data” applications and how to solve them..

Edward Capriolo will be co-speaking on Michael Kopp’s BigData presentation. Edward supports both Hadoop and Cassandra at m6d (Media6Degrees) is the author of the High Performance Cassanda Cookbook, and is a member of the Apache Software Foundation as a Committer for Hive.




 
Platform as a Service and Application Consolidation


Speaker:

Cary Landis

Sr. Cloud Architect
NJVC

Track: Cloud Perspectives


The first wave of cloud computing enabled data center consolidation. Similarly, the next wave, Platform as a Service (PaaS), will enable application consolidation. It will be more complex, however the benefits may be greater.




 
Portability and “The Cloud”


Speaker:

Rich Werhun

Sr. Sales Engineer
StorageCraft Technology Corporation

Track: Moving to the Cloud in Practice


Changing business dynamics make it difficult to ensure your infrastructure can adapt with the change. Learn how to leverage the best the cloud can offer by making your business completely portable.

In this session, Rich Werhun, VMware VCP, DataCore DCIE and Senior Sales Engineer at StorageCraft Technology Corporation will show you how you can adopt the cloud and adapt to changing business needs with a portable IT infrastructure. Learn how technology that StorageCraft offers can enable your computer systems to be agnostic to underlying architecture – hypervisors, physical hardware, networks, as well as storage.




 
Porting to the Cloud? Reading the Fine Print


Speaker:

Karen Padir

CTO
Progress

Track: Big Data Techniques & Technologies


Porting your service to the cloud enables you to extend the benefits like scalability, elasticity, infinite resources and virtualization to your own customers. But the path to porting is fraught with new questions that weren’t factors in designing the core product or service you’re now looking to expand onto a cloud platform. A basket of new best practices await the executive or technologist tackling Jcloud, negotiating service agreements, or choosing the right cloud infrastructure. Learn from the experiences of one company that has already cut a path into such new territory.




 
Predictive Analytics Leads to Successful Recommendations and Direct Revenue-Maximization


Speaker:

Christos Tryfonas

CTO and Co-Founder
Cetas

Track: Big Data & Cloud Computing


Businesses today generate billions of events or 100’s of TBs of data in a month. These data contain valuable insights into customer behavior, key trends, buying patterns etc. If these are successfully mined, they can lead to successful decision-making to maximize revenue and traffic for the business. Successfully driving a business is only partly about understanding what happened; the other part of success lies in knowing what’s going to happen next.

In order to use past data and predict future events, there needs to be sufficient technology that is not merely extrapolating events. Powerful machine learning algorithms in association with combinatorial and graph algorithms are imperative to make accurate predictions about future events based on cross-dimensional correlations within the data, time-event correlations and recognizing patterns that would not be identified or understood using standard statistical, AI or Bayesian techniques. Handling the scale and the complex relationships within the data requires purpose-built algorithms that are specially designed to handle the needs of online businesses.

In this session we will talk about methods that will enable maximum insights into large volumes of data from various sources, machine learning and combinatorial algorithms that can effectively break-down and correlate key data, and predictive analytics techniques that can result in targeted recommendations.




 
Private PaaS for the Enterprise & Beyond


Speaker:

Bart Copeland

President & CEO
ActiveState Software

Track: Hot Topics


If your organization already uses virtualized infrastructure, you are well on your way to providing IT as a Service. But as businesses demand faster results in today’s competitive market, organizations look to gain more benefits from cloud computing than just virtualized infrastructure. Learn how to extend & ensure your private cloud investment with a private Platform-as-a-Service (PaaS) and provide on-demand availability, flexibility, control, and ultimately, faster time-to-market for your development teams. This session will discuss how Private PaaS technology gives you control over where, when and how you leverage the cloud.




 
Private vs. Public vs. Hybrid: Moving Beyond the Soundbites


Speaker:

James Urquhart

VP of Product Strategy
enStratus Networks, Inc..

Track: Cloud Perspectives


Endless discussion about the "right" cloud delivery model has not produced a consensus. Instead, the cacophony of discussion resembles a Fox News Show - all talking points and no enlightenment. The reality is that every IT organization will face a mixed deployment model going forward. The key issue is how that mixed environment will be implemented and managed as well as how to decide which environment is right for a given application.

This session will address the opportunities and constraints IT organizations confront as they chart their hybrid cloud future. It will discuss the deployment decision criteria IT organizations should follow as they decide where to install applications, and identify administrative tool requirements to make operating a hybrid cloud environment successful.

Attendees will learn:
  • The true possibilities of hybrid cloud environments
  • How policy and governance implement and enforce application deployment decisions
  • Application architectural requirements for mixed deployment environments
  • Administrative tools that support managing a hybrid environment




 
Prospering in the Identity Economy


Speaker:

Andy Land

Vice President, Marketing
UnboundID

Track: Big Data Techniques & Technologies


There's a new currency being traded by individuals for information and services, and traded among companies who use it to increase the value of their offerings. This new currency is identity information – all of the digital data about an individual – and it's the currency of the Identity Economy.

Cloud Service Providers and many of the companies who use their services are well suited to prosper in the emerging Identity Economy – if they start planning now to implement solutions beyond traditional identity management.

The Identity Economy represents a titanic shift in the way consumers will interact with products and the companies that supply them. This session will explain how providers and users of cloud services can participate in the Identity Economy and what risks you face if you don't engage.

As more applications and services move to the cloud, new identity data-related challenges emerge. Overcoming these challenges will require a more customer-centric model for identity-centered markets, paving the way for successful participation in the Identity Economy.

This session will examine the following foundational elements of the Identity Economy, the way in which they are manifesting themselves and the platform technology required to facilitate them:
  • Open, transparent “opt-in” model for consumers to share their identity data without giving up privacy and control
  • Emerging standards for the secure exchange of identity data between businesses and organizations, and
  • An ecosystem of cross-industry companies partnering to enable new business models based on identity sharing




 
Public and Private Clouds: What Every Company Needs to Know


Speaker:

John Keagy

Founder, Chairman & CEO
GoGrid

Track: Moving to the Cloud in Practice


Deploying the right technology solutions can significantly increase a company’s productivity and profitability. However, for most companies today, lowering the total cost of ownership (TCO) of their technology infrastructure is a top priority and they’re now evaluating cloud computing as a viable option to meet their needs.

As companies and enterprises expand their technology footprints, they need to carefully weigh and understand the various infrastructure solutions available to them including both Public and Private Clouds. Buyers must beware—many of the supposed cloud options are dated, expensive, and consume huge amounts of human capital that in the end don’t result in cost savings.

In this session, GoGrid CEO John Keagy will discuss many of the alternatives that let companies take advantage of dedicated and private cloud infrastructure and offer true cloud capabilities: elasticity, pay-as-you-go pricing, on-demand functionality, and SLA-guaranteed performance.

In this session, attendees will learn:
  • The difference between Public, Hosted Private, and internal Clouds
  • An introduction to Hosted Private Clouds
  • The advantages and disadvantages of each type of cloud from a cost/benefit and feature/pricing standpoint
  • How to determine which type of cloud is right for your business
  • How other enterprises are leveraging Public and Hosted Private Clouds




 
Realizing the Value of IT as a Service: an Interactive Executive Panel Discussion


Speakers:

Henry Fastert

Chief Technologist and Managing Partner
SHI

and
Richard Taggart

CTO
SHI

and
Sal Bruno

Lead Partner - Professional Services
SHI Enterprise Solution Services

and
Richard Place

Lead Partner - Cloud Services
SHI

Track: Enterprise Cloud Computing


Come listen to a distinguished panel of SHI’s key Executives share their insights into the “realized value” of cloud solutions. Topics discussed will be Impact, TCO, and overall benefits of IaaS to their organizations. Come and listen to many years of combined experience across numerous fortune 100 companies while SHI’s key Cloud Solutions leaders share their thoughts, experience, and insight on the emerging opportunities for both customers and partners in the race to the cloud.




 
Redefining Cloud Computing…Again


Speaker:

David Linthicum

SVP
Cloud Technology Partners

Track: Cloud Perspectives


The concept of cloud computing is about the ability for organizations to stop solving all IT problems by themselves. It’s certainly about sharing resources, such as storage and compute services, but it really should be more about sharing solutions and pushing risk out of the business. The focus now is on the former. Hopefully, in a few years, it will be more about the impact to a business rather than how the technology is defined.

In this session we’ll look at what cloud computing is, and what it should be. The way it’s defined today, and how should be defined tomorrow. We’ll focus on the emerging patterns of cloud computing, including changing business value and new patterns of cloud computing technology that are emerging. If you’re attempting to figure out the rule of cloud computing for your enterprise or agency, this session is not to be missed.




 
Reducing the Cost and Complexity of Cloud Migrations


Speaker:

Adiascar Cisneros

Director of Operations
Racemi

Track: Moving to the Cloud in Practice


Analyst research shows that the change, cost, and complexity associated with cloud migrations continue to be key challenges for cloud adoption. This session will help attendees understand the cost and complexity associated with specific migration strategies and how they can effectively manage these issues, enabling them to migrate to the cloud with minimal cost and risk.




 
Rein in the Cloud Chaos: Why Your Cloud Strategy Must Start with an Integration Strategy


Speakers:

Rick Nucci

Founder & General Manager
Dell Boomi

and
Stephen Baumer

CTO
GoPro

Track: Cloud Action Points / Best Practices / Case Studies


CIOs today have the opportunity to become cloud champions in their organizations, building innovative new IT models that drive new business opportunities. Whether your business is purchasing a single cloud application or driving a company-wide cloud strategy, it is essential to centralize, secure and manage the flow of information in and out of your firewall and to and from the cloud. In this session, Rick Nucci, general manager of Dell Boomi, will outline why every successful cloud strategy must start with an integration strategy and how this can help CIOs take the reins in their cloud strategies.




 
Running Big Data Applications on Eucalyptus IaaS Cloud


Speaker:

Govind Rangasamy

Director of Product Management
Eucalyptus Systems

Track: Big Data & Cloud Computing


Infrastructure as a Service cloud platforms enable enterprise to experience agility. Infrastructure agility is key in deploying Big Data platforms and applications. As datasets grow in size and numbers in the enterprise, there needs to be a place to store, secure and analyze the datasets. IaaS clouds like Eucalyptus, with the industry's de-facto standard IaaS API implementation, can be “the place” to enable enterprises to deploy Big Data analytics and applications.

Because all data is now in a centralized secure system, it becomes easier to enforce precise and well documented security policies on sensitive data. The combination of flexibility, rapid automation, speed with which you can dynamically, programmatically control infrastructure using Eucalyptus IaaS API, enable enterprises to develop, test and deploy new big data applications at a fraction of cost that's never been possible before. Come and learn how Eucalyptus with its vast ecosystem of Big Data industry partners enable your organization to realize your Big Data vision.




 
Scaling Big Data in the Cloud


Speaker:

Cory Isaacson

CEO
CodeFutures Corporation

Track: Big Data & Cloud Computing


Need to scale your data tier? The foundation of every application is the database layer, and today application architects have more choices than ever. With these choices come new questions: Which database technology is best for your application? How can your application take advantage of Big Data technology? Can you run your relational database at Big Data scale? What does it take to implement a comprehensive data infrastructure, including your core database, incorporating SQL, No SQL and Big Data platforms?

In this session Cloud Expo delegates will get the answers to these questions and more, gained from real-world experience with dozens of high-volume, data intensive applications. You will learn exactly what it takes to scale your data tier, and how to keep it reliable – despite the challenges presented in Cloud environments. The session will also provide a quick review of the primary types of database platforms, enabling you to choose the besttechnology for your application challenges. The session will close with a high volume social application/gaming case study, showing you exactly what it takes to run a high-volume, multi-terabyte database infrastructure in the cloud.




 
Securing Cloud-Based Communications


Speaker:

Ramon Peypoch

VP, Global Business Development Network Security
McAfee

Track: Cloud Architecture, Security & Performance


While cloud-based communications include a complex web of ports and protocols, typically 85 percent of the traffic flowing in and out of an organization through the cloud is email and web, including identity services. Taking more of your business and business processes to the cloud begins with knowing your data and ensuring that your existing IT security controls on these major traffic channels extend well into cloud models. In this session Cloud Expo delegates will learn what key security controls need attention when considering the cloud for your initiatives including preventing data leakage, protecting against exposure to service interruption, minimizing the risk surface as identity services are exposed beyond the physical network boundary, and maintaining your resilience to malware and web-borne threats.




 
Server Virtualization: How to Choose the Right System for your Workload


Speaker:

Shai Fultheim

Founder & CTO
ScaleMP

Track: Cloud Storage Virtualization Testing | APIs


As datacenters expand and cloud computing becomes a reality, there are challenges to implementing a one-size-fits-all strategy. While purchasing hundreds of the exact same server – even with minor variations – is simpler from the buyer’s perspective, different applications include a wide range of requirements. This session will explore the decisions every IT manager needs to consider when acquiring the right computer system for their intended workloads. Additionally, Shai Fultheim will discuss the ROI of implementing server virtualization for aggregation, and best practices for using it to achieve maximum benefits.




 
Service Aware Clouds - Simplified Deployment and Workflow


Speaker:

Douglas Jarvis

Cloud Solutions Marketing Manager
SUSE

Track: Cloud Architecture, Security & Performance


One of the benefits of using public clouds such as Amazon EC2 is the availability of tools that simplify the provisioning of standardized services such as databases and load balancers. In order to fully take advantage of the cloud model, private clouds will need to adopt a similar approach and evolve from provisioning servers to provisioning services. This presentation will discuss how a services based cloud will change application architectures for enterprises deploying private clouds.




 
Smart Grid as a Service


Speaker:

Tim Crowell

Assistant VP & Chief Architect for Smart Grid as a Service
SAIC

Track: Big Data Techniques & Technologies


The complexity of Smart Grid and Advanced Metering Infrastructure (AMI) implementations present a challenge for most of the nation’s electric Utilities. From skilled resource availability to the operational complexities of installing and maintaining these systems, utilities have often struggled with achieving success. SAIC’s cloud based Smart Grid as a Service (SGS) solution was developed to address these complexities and ease the implementation of Smart Grid technology. This session will present SAIC’s SGS solution with specific focus given to how SAIC addressed the challenges of utility integration into their cloud based infrastructure.




 
Storage 3.0: Cloud Architectures Drive Tectonic Shifts in Storage Design


Speaker:

Kevin Brown

CEO
Coraid

Track: Cloud Storage Virtualization Testing | APIs


Building a cloud computing environment with on-demand access to compute, network, and storage resources requires an elastic infrastructure at multiple levels. Virtualization combined with x86 servers has transformed the way we scale out compute resources. Unfortunately, legacy Fibre Channel and iSCSI storage architectures are rooted in rigid mainframe-era designs, and are fundamentally mismatched with the dynamic, shared modern data center.

In this session, learn how Ethernet SAN architectures leverage off-the-shelf hardware, standard Ethernet, and distributed storage processing to enable a building block approach to scalability - no forklift upgrades required. With Ethernet SAN, capacity and performance both scale linearly with user demand without forcing users into a complex tiered storage environment to deal with price-performance tradeoffs. Now the same storage building blocks can be configured for backup or production, virtualization or database, enabling a flexible one-tier-for–all architecture. Learn how organizations today are already leveraging Ethernet SAN as the storage backbone of their dynamic public and private cloud architectures.




 
Technology and Managed Services Innovation via the Cloud


Speaker:

Nigel Mackenzie

CTO
Pacific Controls

Track: Enterprise Cloud Computing


This session by the CTO of Pacific Controls will discuss how managed services and cloud computing are driving a whole new cycle of systems and technology innovation based on the diverse interactions cloud systems will enable between people, smart devices, systems and enterprise. applications




 
The Biggest Big Data


Speaker:

Sandy Steier

CEO & Co-Founder
1010data

Track: Big Data Techniques & Technologies


Have you ever stopped to ask the question, what is the biggest Big Data? If you haven't, it's probably because you don't imagine that it could have much to do with your day-to-day business concerns. But, in a real sense, you are already intimately involved in the ultimate Big Data. In this session we will describe the largest possible dataset and show that, if you are involved with any data, you are automatically involved in the biggest data. We will also discuss what this implies for the future of data analysis.




 
The Cloud and the Network – a Match Made in Heaven


Speaker:

Steve Caniano

VP, Hosting, Application & Cloud Services
AT&T Business Solutions

Track: Hot Topics


The importance of an enterprise-grade network at the center of cloud services cannot be overstated. Without it, private clouds are closed systems and public clouds are vulnerable to security breaches. The optimum cloud is one that is network-based, where cloud services are actually embedded in the network. A network-based cloud allows cloud services and applications to be managed and delivered as part of a total solution straight down to any device just like voice and data. This session will discuss how this unique approach can offer enterprises the scale and flexibility of the cloud, without sacrificing performance, reliability and security.




 
The Cloud, Energy and Utilities


Speaker:

Ernie Hayden

Managing Principal – Energy Security, Global Energy
Verizon Enterprise Solutions

Track: Hot Topics


Data is a new issue for oil fields and the smart grid. Data is not only an issue but it is exploding as new technology is applied for such activities as oil and gas exploration and managing the new smart meters used for the electric grid. This speech will offer an overview of the “data avalanche” utilities and oil and gas companies are experiencing along with discussions about how the cloud may be an effective solution for data collection, management and security.




 
The Compliant Cloud


Speaker:

Nataraj (Raj) Nagaratnam

CTO
IBM Security Systems

Track: Big Data & Cloud Computing


Many organizations have embraced, or are considering, the benefits of cloud computing – speed, flexibility, increased expertise, shared workload, reduced costs, etc. The benefits are many – but so are the risks. What are the threats to Cloud security? Which parties assume responsibility for securing the environment? What about the data? Which type of cloud deployment offers superior security benefits? This session will examine Cloud Computing from a security and compliance perspective and will help Cloud Expo delegates to:
  • Understand the the three major types of cloud deployment
  • Identify the specific security and compliance risks associated with the three major types of cloud deployments
  • Interpret PCI, BASEL II and Sarbanes Oxley (and its international derivatives) requirements for cloud computing environments
  • Identity the top five technology measures which promise to radically reduce cloud security risk and dramatically improve compliance outcomes




 
The Dark Side of Virtualization: 10 Situations Where Virtualization Won’t Improve Security, Performance, or Availability


Speaker:

Dave Asprey

VP of Cloud Security
Trend Micro

Track: Enterprise Cloud Computing


Virtualization and private cloud are good for server consolidation, creating flexible environments, and saving IT budget dollars. A recent survey of 1200 companies with 500+ employees showed that 59% had server virtualization in production or pilot. But that doesn’t tell the whole story.

Based on a decade of experience with large enterprises and service provider users of virtualization, this session will explain the types of situations when you should consider not virtualizing some of your applications. Reasons range from technical to legal to IT ops to politics to finances. Attend this session, and hear a true IT insider’s guide to the truth about virtualization.




 
The Dirty Little Secret of Private Cloud -- Running It


Speaker:

Hart Hoover

Cloud Strategist
Rackspace Hosting

Track: Cloud Storage Virtualization Testing | APIs


Private clouds solve many problems for enterprises and bring unique operational challenges along with them. There are dozens of companies of all sizes that will build you a private cloud and turn over the keys -- then what? Trying to convert a traditional enterprise IT operations team to think and act like a true "cloud ops" team is setting your project up for failure. Hart Hoover, OpenStack Private Cloud Engineer at Rackspace Hosting will share lessons learned, discuss operations models available to enterprises for their private cloud deployments and how easy it is to try OpenStack in the data center of choice. As the service leader in Cloud Computing, Rackspace provides managed cloud and infrastructure solutions to over 100,000 global customers -- come learn from us!




 
The Distributed and Decentralized Cloud


Speakers:

Margaret Dawson

VP
Symform

and
Praerit Garg

Co-Founder & President
Symform

Track: Cloud Perspectives


While many companies are leveraging Cloud Computing to limit their infrastructure and footprint, the reality is cloud computing is driving a massive data center build out. In fact, this data center expansion is growing at an unprecedented scale and is not sustainable based on the parallel growth in data and storage requirements. This is ironic given the spirit of the Internet is decentralized, distributed architecture, where global bandwidth, processing power, content and infrastructure are accessible via the largest peer-to-peer network in history.

This session will challenge the audience to think about their own infrastructure and cloud strategy with a distributed filter. We will review distributed cloud models you can leverage today, as well as discuss the inherent benefits and challenges of a decentralized approach. This is a vendor-agnostic session with no product pitch.




 
The Growing Big Data Tools Landscape: Selecting the Right Ones for Your Enterprise


Speaker:

David Lucas

Chief Strategy Officer
GCE

Track: Big Data & Cloud Computing


Hadoop, MapReduce, Hive, Hbase, Lucene, Solr? The only thing growing faster than enterprise data these days is the landscape of big data tools designed to help organizations turn big data into opportunities are gain deeper insight into massive volumes of information. A recent Gartner report predicts that enterprise data will increase by 650% over the next five years, which means that the time is now for IT decision makers to determine which big data tools are the best – and most cost effective –for their organization.

In this session David Lucas will run through what enterprises really need to know about the growing set of big data tools – including those being leveraged by organizations today as well as the new and innovative tools just arriving on the scene. Finally, he will help attendees gain greater insight on how to match the right data center tools to a specific enterprise challenge and what processes need to change to handle big data.




 
The Ultimate Cloud: Building the Modular Data Center


Speaker:

Steve Cuming

Executive Director of Data Center Solutions
Dell

Track: Enterprise Cloud Computing


Take a look at the hyperefficient, snap-together, flexible choice made by two of Dell’s key customers. Hear the reasons customers are moving away from traditional brick and mortar or pod-type data center to: the Dell Modular Data Center (MDC) solution. Many key benefits make the Dell MDC a compelling alternative for your data center solution.




 
TOSCA – An Emerging Cloud Portability Standard that Addresses Lock-In


Speakers:

Paul Lipton

VP of Industry Standards & Open Source
CA Technologies

and
Diane Mueller

Cloud Evangelist
ActiveState

and
Dhiraj Pathak

Business Technology Advisor, Cloud Builder
Pricewaterhouse Coopers

and
Chet Ensign

Director of Standards Development and TC Administration
OASIS

Track: Hot Topics


Cloud provider lock-in creates risk and reduces the flexibility, one of key benefits of cloud computing. Your business, regulatory, and technical requirements will likely change, but the current state-of-the-art makes it difficult and expensive to move cloud applications and services to alternate cloud providers that may better able to better address your evolving quality-of-service, geographic, and other requirements.

OASIS TOSCA is a new, emerging standard being developed by industry leaders that will greatly reduce that burden for cloud applications and services in IaaS, PaaS, and SaaS environments. Presented by the committee co-chair and two leading contributors, this session provides an overview of TOSCA that will help you understand and prepare for the impact of this new technology.

By increasing service and application portability in a vendor-neutral ecosystem, you will also see how TOSCA will enable:
  • Portable deployment to any compliant cloud
  • Smoother migration of existing applications to the cloud
  • Flexible bursting (consumer choice)
  • Dynamic, multi-cloud provider applications




 
Transitioning a Full Enterprise to Cloud in Just 10 Months: Lessons Learned


Speaker:

Steven DeLuca

CIO
The SI Organization

Track: Moving to the Cloud in Practice


The SI Organization recently embarked on deploying a new enterprise infrastructure as part of a divestiture from Lockheed Martin. Enterprise systems were stood up to execute business and leveraged the Cloud to the full extent possible. This session will discuss the landscape and lessons learned from this experience.




 
Truth and Lies about Latency in the Cloud


Speaker:

Jelle Frank van der Zwet

Manager Cloud Segment
Interxion

Track: Cloud Architecture, Security & Performance


When it comes to measuring applications performance across our local enterprise network, we think we know what network latency is and how to calculate it. But when it comes to the cloud there are a lot of subtleties that can impact latency in ways that we don't immediately realize. In this session CoreSite and Interxion will more closely examine what latency means for deploying cloud applications, how you can keep track of it and reduce it for your particular purposes and cloud-based applications.




 
U.S. Intelligence, Big Data, and the Cloud


Speaker:

Ira A. (Gus) Hunt

CTO
Central Intelligence Agency

Track: Enterprise Cloud Computing


This session will discuss how organizations use enterprise/private cloud capabilities and Big Data analytics to improve information-sharing. Ira A.(Gus) Hunt, CTO of the Central Intelligence Agency, will discuss how the Intelligence Community has been using enterprise/private cloud capabilities and Big Data analytics to improve information-sharing across the entire community.




 
Uniting the Global Enterprise leveraging Cloud Storage for Collaboration and Sharing


Speaker:

Ranajit Nevatia

VP of Marketing
Panzura

Track: Cloud Storage Virtualization Testing | APIs


Users and administrators alike have come to rely on standard NAS functions to create, manage, share and protect file-based data throughout its lifetime. However, this functionality is limited to a single site. Globally-distributed enterprises must deploy islands of storage across sites, inhibiting optimization, centralized management, and load balancing. Ideally, administrators should be able to install a single cloud-integrated, file-based storage system that grants visibility of all files to all users at all sites at any time, while preserving local NAS security, file locking, access control, encryption, and consistency.

This session will describe how Panzura solves this key technical challenges to providing file locking, encryption, deduplication, snapshots, and access control across sites, and how this solution enables cloud-integrated file sharing and project collaboration, distributed tier-2+ NAS, active archiving, and backup/DR. • Learn about the technical challenges of developing global cloud-integrated NAS that brings local NAS features and unlimited cloud storage to a geographically-distributed infrastructure. • Explore the innovations developed by Panzura to enable a full-featured, robust global file system and unified namespace • Discover how the Panzura Global Cloud Storage System’s inherent data protection reduces or eliminates the need for standard backup of unstructured data • Understand why analysts have dubbed Panzura “NetApp in the Sky”




 
Using an In-Memory Data Grid to Scale Cloud-Based Applications


Speaker:

William Bain

CEO
ScaleOut Software, Inc

Track: Moving to the Cloud in Practice


The elastic resources offered by cloud computing have created an exciting opportunity for applications to handle very large workloads. However, writing applications that span an elastic pool of virtual servers creates huge challenges for developers. How can these virtual server servers easily and efficiently share application data while avoiding scalability bottlenecks? The answer lies in using in-memory data grids (IMDGs) to provide a powerful, easy to use, and highly scalable storage layer.

IMDGs unlock the potential for application scaling while eliminating the cost and performance impact of using blob stores and database servers. IMDGs also provide a powerful platform for fast data analysis and enable transparent data migration between on-premise sites and the cloud. This session will explain the many advantages of integrating an IMDG into your elastic, cloud-based application.




 
Using APIs to Extend Your Business Reach


Speaker:

Corey Scobie

VP, Technology
SOA Software

Track: Cloud Architecture, Security & Performance


The API Economy is here. Enterprises are making business applications available through APIs to drive business growth and expose new opportunities. The business landscape is being reshaped as dramatically as it was during the rush to create an Internet presence with a web site in the late 90s. APIs are becoming the primary way that businesses interact with their customers, reach new markets, and provide the global app development community with the tools to deliver innovative new business capabilities to customers. Join Corey Scobie, VP of Technology of SOA Software as he shows how businesses are harnessing the power of APIs to reach new customers and markets. Corey will walk the audience through the growth and evolution of the API, why effective API management us important, how the game changes when companies expose business applications to the outside world.
  • A brief history of the API
  • How to use APIs to make money, save money, build brand
  • "Appification" and the innovation model of the open API
  • API management nuts and bolts, and best practices
  • Why Community is so important
  • Some great examples of companies doing it right




 
When Instant Gratification meets Cloud Storage.


Speaker:

Brian Olson

Business Development Manager
EMC Object Storage

Track: Enterprise Cloud Computing


How Enterprise I.T. and Service Providers can thrive in a “gotta have it now” world

The combined effect of trends in the consumerization of IT services, BYOD policies and mobile work forces are having transforming effects on both Enterprise storage administrators and service providers alike.

This session will explore these dynamics more closely, and include real-world examples of how scale out cloud storage and programmable API’s can not only help deliver new next-generation custom apps faster, but also provide storage as a service for new use cases. Both can be easily customized, monetized, and brought to market to satisfy the demands of your ‘gotta have it now’, attention starved, customer-base.




 
Why Capacity Management as You Know it is Dead: Infrastructure Planning & Control in Next Generation Data Centers


Speaker:

Andrew Hillier

Co-Founder & CTO
CiRBA

Track: Cloud Architecture, Security & Performance


Capacity management may not be dead yet, but with the adoption of private clouds it’s barely recognizable. IT organizations are radically changing how they plan and manage infrastructure to cope with the complexity of these large-scale shared environments and prevent the over-provisioning that results from old school planning approaches. The focus has shifted from leveraging simple tools and basic trending toward approaches that model demand “pipelines” and forecast based on capacity bookings, which more resembles a hotel reservation system than traditional capacity management.

This is creating a whole new operational model that enables infrastructure planners, application owners and capacity teams to measure, control and plan for the constant flow of workloads in and out of an environment (on-boarding and de-commissioning), as well as organic growth, all while optimizing workload placements and resource allocations to ensure optimal use of available capacity.

Join CiRBA CTO & Co-founder Andrew Hillier as he outlines best practices for gaining control over dynamic capacity supply and workload demand in large scale virtual and cloud infrastructure. This session will discuss how leading Fortune 500 organizations brought together infrastructure teams, capacity teams and application owners to increase agility, reduce risk and costs by optimizing infrastructure planning and management processes surrounding:
  • Infrastructure requirements and migration to next generation technologies
  • Reserving capacity for new workloads based on the demand pipeline
  • Optimizing workload placements and resource allocations
  • Capacity forecasting and planning using predictive analytics
  • Connecting these capabilities with automation systems




 
Why PostgreSQL is the Database for the Cloud


Speaker:

Karen Padir

CTO
Progress

Track: Hot Topics


Today, more enterprises are enabling applications to be deployed on public and private cloud infrastructure. However, to date there have been no PostgreSQL Database-as-a-Service (DBaaS) options available that have the features, functionality and support that are required for enterprise environments. In this session Karen Padir, executive vice president of products and engineering at EnterpriseDB will discuss what enterprises require from a DBaaS and why DBAs should consider PostgreSQL to move database operations to public and private clouds. She will also provide tips and tricks to using PostgreSQL as the backend database for your hybrid/private/public cloud environments.




 
Why the Cloud is the Answer to the World’s DNA Big Data Challenge


Speaker:

Andreas Sundquist

CEO & Co-Founder
DNAnexus

Track: Big Data & Cloud Computing


Hardware and chemistry improvements will make the $1,000 human genome a reality soon. While the massive amount of genomics data that will be generated represents a huge opportunity to advance personal medicine, it also presents an enormous big data challenge. In this session, DNAnexus CEO Dr Andreas Sundquist will discuss how the cloud will address these issues by enabling the management, storage, sharing and analysis of the world’s DNA data and how it will impact healthcare across the globe.




 
Workspace as a Service: User-Centric Computing, to Any Device, Anywhere, Anytime


Speaker:

Sal Bruno

Lead Partner - Professional Services
SHI Enterprise Solution Services

Track: Moving to the Cloud in Practice


As IT Executives continue to focus on IT as a Service, how are the convergence of desktop, laptop and other intelligent mobile devices changing end-user computing? How is the rapid move to Software as a Service impacting this space? How does the end-user experience changing change our “personal computing” world through an “application store-front” interface? Will it spill over into how we work as professionals? How is Cloud Computing involved?

These and many more questions will be discussed by the SHI Workspace as a Service Solution Team. The SHI Team is leveraging its initial Cloud Offering: Infrastructure as a Service, to develop a follow on offering for the “workspace” to be delivered anytime, anywhere, to any device. Their presentation will share a perspective of how the world of end-user computing is about to dramatically change in the enterprise and how to best prepare for it.




 
You're Investing Millions on Cloud Computing and the Organization Does Not Know What it is...


Speaker:

Marc Halcrow

North America Regional Manager
ITpreneurs

Track: Cloud Perspectives


As organizations are investing hundreds of millions of dollars on Cloud related technologies and services, many within the organization have no clue what cloud is and the derived value and benefit of embracing a sound cloud strategy. With new Cloud solutions that impact non-IT folks like iCloud, Facebook, etc., more and more people are wondering and asking the question, what is cloud computing and what is my organization doing to leverage the latest cloud technologies. When the organization is not transparent about such initiatives, people will start to leverage other cloud solutions as they are much easier to access in the market than in the past, are available at a lower cost, however much more vulnerable than the IT services delivered by the IT organization. As the implications of Cloud Computing touch so many within the organization even outside of IT, it is imperative to have a sound cloud education strategy in place to ensure alignment within the organization to optimize Cloud related investments.

This session will delve into the value of investing in a sound cloud education strategy to ensure alignment and optimize cloud related investments. Marc Halcrow will share a case study from a large multinational organization as they embarked on a cloud strategy, with a key component being around educating staff to optimize cloud investments.




Untitled Document
Cloud Expo - Cloud Looms Large on SYS-CON.TV


Cloud Expo 2013 East Opening Keynote by IBM
In this Cloud Expo Keynote, Danny Sabbah, CTO & General Manager, Next Generation Platform, will detail the critical architectural considerations and success factors organizations must internalize to successfully implement, optimize and innovate using next generation architectures.
Lisa Larson, Vice President of Enterprise Cloud Solutions of Rackspace Hosting Live From New York City
In the old world of IT, if you didn't have hardware capacity or the budget to buy more, your project was dead in the water. Budget constraints can leave some of the best, most creative and most ingenious innovations on the cutting room floor. It's a true dilemma for developers and innovators – why spend the time creating, when a project could be abandoned in a blink? That was the old world. In the new world of IT, developers rule. They have access to resources they can spin up instantly. A hybrid cloud ignites innovation and empowers developers to focus on what they need. A hybrid cloud blends the best of all worlds, public cloud, private cloud and dedicated servers to fit the needs of developers and offer the ideal environment for each app and workload without the constraints of a one-size-fits-all cloud.

Keynote: Driving Cloud Innovation: SSDs Change Cloud Storage Paradigm
Cloud is a transformational shift in computing that can have a powerful effect on enterprise IT when designed correctly and used to its full potential. Join Citrix in a discussion that centers on building, connecting and empowering users with cloud services and hear examples of how enterprises are solving real-world business challenges with an architecture and solution purpose-built for the cloud.

Go Beyond IaaS to Deliver "Anything As a Service"
Many organizations want to expand upon the IaaS foundation to deliver cloud services in all forms—software, mobility, infrastructure and IT. Understanding the strategy, planning process and tools for this transformation will help catalyze changes in the way the business operates and deliver real value. Join us to learn about the new ITaaS model and how to begin the transformation.


Cloud Expo Breaking News
File sync and share. Endpoint protection. Both are massive opportunities for today’s enterprise thanks to their business benefits and widespread user appeal. But one size does not fit all, especially user-adopted consumer technologies. Organizations must apply the right enterprise-ready tool for the job in order to properly manage and protect endpoint data. In his session at 14th Cloud Expo, Michael Bachman, Senior Enterprise Systems Architect at Code42, he will discuss how the synergy of an enterprise platform – where sync/share and endpoint protection converge – delivers incredible value for the business.
Simply defined the SDDC promises that you’ll be able to treat “all” of your IT infrastructure as if it’s completely malleable. That there are no restrictions to how you can use and assign everything from border controls to VM size as long as you stay within the technical capabilities of the devices. The promise is great, but the reality is still a dream for the majority of enterprises. In his session at 14th Cloud Expo, Mark Thiele, EVP, Data Center Tech, at SUPERNAP, will cover where and how a business might benefit from SDDC and also why they should or shouldn’t attempt to adopt today.
Today, developers and business units are leading the charge to cloud computing. The primary driver: faster access to computing resources by using the cloud's automated infrastructure provisioning. However, fast access to infrastructure exposes the next friction point: creating, delivering, and operating applications much faster. In his session at 14th Cloud Expo, Bernard Golden, VP of Strategy at ActiveState, will discuss why solving the next friction point is critical for true cloud computing success and how developers and business units can leverage service catalogs, frameworks, and DevOps to achieve the true goal of IT: delivering increased business value through applications.
APIs came about to help companies create and manage their digital ecosystem, enabling them not only to reach more customers through more devices, but also create a large supporting ecosystem of developers and partners. While Facebook, Twitter and Netflix were the early adopters of APIs, large enterprises have been quick to embrace the concept of APIs and have been leveraging APIs as a connective tissue that powers all interactions between their customers, partners and employees. As enterprises embrace APIs, some very specific Enterprise API Adoption patterns and best practices have started emerging. In his session at 14th Cloud Expo, Sachin Agarwal, VP of Product Marketing and Strategy at SOA Software, will talk about the most common enterprise API patterns and will discuss how enterprises can successfully launch an API program.
MapDB is an Apache-licensed open source database specifically designed for Java developers. The library uses the standard Java Collections API, making it totally natural for Java developers to use and adopt, while scaling database size from GBs to TBs. MapDB is very fast and supports an agile approach to data, allowing developers to construct flexible schemas to exactly match application needs and tune performance, durability and caching for specific requirements.
The social media expansion has shown just how people are eager to share their experiences with the rest of the world. Cloud technology is the perfect platform to satisfy this need given its great flexibility and readiness. At Cynny, we aim to revolutionize how people share and organize their digital life through a brand new cloud service, starting from infrastructure to the users’ interface. A revolution that began from inventing and designing our very own infrastructure: we have created the first server network powered solely by ARM CPU. The microservers have “organism-like” features, differentiating them from any of the current technologies. Benefits include low consumption of energy, making Cynny the ecologically friendly alternative for storage as well as cheaper infrastructure, lower running costs, etc.
Next-Gen Cloud. Whatever you call it, there’s a higher calling for cloud computing that requires providers to change their spots and move from a commodity mindset to a premium one. Businesses can no longer maintain the status quo that today’s service providers offer. Yes, the continuity, speed, mobility, data access and connectivity are staples of the cloud and always will be. But cloud providers that plan to not only exist tomorrow – but to lead – know that security must be the top priority for the cloud and are delivering it now. In his session at 14th Cloud Expo, Kurt Hagerman, Chief Information Security Officer at FireHost, will detail why and how you can have both infrastructure performance and enterprise-grade security – and what tomorrow's cloud provider will look like.
Web conferencing in a public cloud has the same risks as any other cloud service. If you have ever had concerns over the types of data being shared in your employees’ web conferences, such as IP, financials or customer data, then it’s time to look at web conferencing in a private cloud. In her session at 14th Cloud Expo, Courtney Behrens, Senior Marketing Manager at Brother International, will discuss how issues that had previously been out of your control, like performance, advanced administration and compliance, can now be put back behind your firewall.
More and more enterprises today are doing business by opening up their data and applications through APIs. Though forward-thinking and strategic, exposing APIs also increases the surface area for potential attack by hackers. To benefit from APIs while staying secure, enterprises and security architects need to continue to develop a deep understanding about API security and how it differs from traditional web application security or mobile application security. In his session at 14th Cloud Expo, Sachin Agarwal, VP of Product Marketing and Strategy at SOA Software, will walk you through the various aspects of how an API could be potentially exploited. He will discuss the necessary best practices to secure your data and enterprise applications while continue continuing to support your business’s digital initiatives.
The revolution that happened in the server universe over the past 15 years has resulted in an eco-system that is more open, more democratically innovative and produced better results in technically challenging dimensions like scale. The underpinnings of the revolution were common hardware, standards based APIs (ex. POSIX) and a strict adherence to layering and isolation between applications, daemons and kernel drivers/modules which allowed multiple types of development happen in parallel without hindering others. Put simply, today's server model is built on a consistent x86 platform with few surprises in its core components. A kernel abstracts away the platform, so that applications and daemons are decoupled from the hardware. In contrast, networking equipment is still stuck in the mainframe era. Today, networking equipment is a single appliance, including hardware, OS, applications and user interface come as a monolithic entity from a single vendor. Switching between different vendor'...
Cloud backup and recovery services are critical to safeguarding an organization’s data and ensuring business continuity when technical failures and outages occur. With so many choices, how do you find the right provider for your specific needs? In his session at 14th Cloud Expo, Daniel Jacobson, Technology Manager at BUMI, will outline the key factors including backup configurations, proactive monitoring, data restoration, disaster recovery drills, security, compliance and data center resources. Aside from the technical considerations, the secret sauce in identifying the best vendor is the level of focus, expertise and specialization of their engineering team and support group, and how they monitor your day-to-day backups, provide recommendations, and guide you through restores when necessary.
Cloud scalability and performance should be at the heart of every successful Internet venture. The infrastructure needs to be resilient, flexible, and fast – it’s best not to get caught thinking about architecture until the middle of an emergency, when it's too late. In his interactive, no-holds-barred session at 14th Cloud Expo, Phil Jackson, Development Community Advocate for SoftLayer, will dive into how to design and build-out the right cloud infrastructure.
You use an agile process; your goal is to make your organization more agile. What about your data infrastructure? The truth is, today’s databases are anything but agile – they are effectively static repositories that are cumbersome to work with, difficult to change, and cannot keep pace with application demands. Performance suffers as a result, and it takes far longer than it should to deliver on new features and capabilities needed to make your organization competitive. As your application and business needs change, data repositories and structures get outmoded rapidly, resulting in increased work for application developers and slow performance for end users. Further, as data sizes grow into the Big Data realm, this problem is exacerbated and becomes even more difficult to address. A seemingly simple schema change can take hours (or more) to perform, and as requirements evolve the disconnect between existing data structures and actual needs diverge.
SYS-CON Events announced today that SherWeb, a long-time leading provider of cloud services and Microsoft's 2013 World Hosting Partner of the Year, will exhibit at SYS-CON's 14th International Cloud Expo®, which will take place on June 10–12, 2014, at the Javits Center in New York City, New York. A worldwide hosted services leader ranking in the prestigious North American Deloitte Technology Fast 500TM, and Microsoft's 2013 World Hosting Partner of the Year, SherWeb provides competitive cloud solutions to businesses and partners around the world. Founded in 1998, SherWeb is a privately owned company headquartered in Quebec, Canada. Its service portfolio includes Microsoft Exchange, SharePoint, Lync, Dynamics CRM and more.
The world of cloud and application development is not just for the hardened developer these days. In their session at 14th Cloud Expo, Phil Jackson, Development Community Advocate for SoftLayer, and Harold Hannon, Sr. Software Architect at SoftLayer, will pull back the curtain of the architecture of a fun demo application purpose-built for the cloud. They will focus on demonstrating how they leveraged compute, storage, messaging, and other cloud elements hosted at SoftLayer to lower the effort and difficulty of putting together a useful application. This will be an active demonstration and review of simple command-line tools and resources, so don’t be afraid if you are not a seasoned developer.
Top Stories for Cloud Expo 2012 East

... (more)

Best Recent Articles on Cloud Computing & Big Data Topics
As we enter a new year, it is time to look back over the past year and resolve to improve upon it. In 2014, we will see more service providers resolve to add more personalization in enterprise technology. Below are seven predictions about what will drive this trend toward personalization.
IT organizations face a growing demand for faster innovation and new applications to support emerging opportunities in social, mobile, growth markets, Big Data analytics, mergers and acquisitions, strategic partnerships, and more. This is great news because it shows that IT continues to be a key stakeholder in delivering business service innovation. However, it also means that IT must deliver new innovation despite flat budgets, while maintaining existing services that grow more complex every day.
Cloud computing is transforming the way businesses think about and leverage technology. As a result, the general understanding of cloud computing has come a long way in a short time. However, there are still many misconceptions about what cloud computing is and what it can do for businesses that adopt this game-changing computing model. In this exclusive Q&A with Cloud Expo Conference Chair Jeremy Geelan, Rex Wang, Vice President of Product Marketing at Oracle, discusses and dispels some of the common myths about cloud computing that still exist today.
Despite the economy, cloud computing is doing well. Gartner estimates the cloud market will double by 2016 to $206 billion. The time for dabbling in the cloud is over! The 14th International Cloud Expo, co-located with 5th International Big Data Expo and 3rd International SDN Expo, to be held June 10-12, 2014, at the Javits Center in New York City, N.Y. announces that its Call for Papers is now open. Topics include all aspects of providing or using massively scalable IT-related capabilities as a service using Internet technologies (see suggested topics below). Cloud computing helps IT cut infrastructure costs while adding new features and services to grow core businesses. Clouds can help grow margins as costs are cut back but service offerings are expanded. Help plant your flag in the fast-expanding business opportunity that is The Cloud, Big Data and Software-Defined Networking: submit your speaking proposal today!
What do you get when you combine Big Data technologies….like Pig and Hive? A flying pig? No, you get a “Logical Data Warehouse.” In 2012, Infochimps (now CSC) leveraged its early use of stream processing, NoSQLs, and Hadoop to create a design pattern which combined real-time, ad-hoc, and batch analytics. This concept of combining the best-in-breed Big Data technologies will continue to advance across the industry until the entire legacy (and proprietary) data infrastructure stack will be replaced with a new (and open) one.
While unprecedented technological advances have been made in healthcare in areas such as genomics, digital imaging and Health Information Systems, access to this information has been not been easy for both the healthcare provider and the patient themselves. Regulatory compliance and controls, information lock-in in proprietary Electronic Health Record systems and security concerns have made it difficult to share data across health care providers.
Cloud Expo, Inc. has announced today that Vanessa Alvarez has been named conference chair of Cloud Expo® 2014. 14th International Cloud Expo will take place on June 10-12, 2014, at the Javits Center in New York City, New York, and 15th International Cloud Expo® will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
12th International Cloud Expo, held on June 10–13, 2013 at the Javits Center in New York City, featured four content-packed days with a rich array of sessions about the business and technical value of cloud computing led by exceptional speakers from every sector of the cloud computing ecosystem. The Cloud Expo series is the fastest-growing Enterprise IT event in the past 10 years, devoted to every aspect of delivering massively scalable enterprise IT as a service.
Ulitzer.com announced "the World's 30 most influential Cloud bloggers," who collectively generated more than 24 million Ulitzer page views. Ulitzer's annual "most influential Cloud bloggers" list was announced at Cloud Expo, which drew more delegates than all other Cloud-related events put together worldwide. "The world's 50 most influential Cloud bloggers 2010" list will be announced at the Cloud Expo 2010 East, which will take place April 19-21, 2010, at the Jacob Javitz Convention Center, in New York City, with more than 5,000 expected to attend.
It's a simple fact that the better sales reps understand their prospects' intentions, preferences and pain points during calls, the more business they'll close. Each day, as your prospects interact with websites and social media platforms, their behavioral data profile is expanding. It's now possible to gain unprecedented insight into prospects' content preferences, product needs and budget. We hear a lot about how valuable Big Data is to sales and marketing teams. But data itself is only valuable when it's part of a bigger story, made visible in the right context.
Cloud Expo, Inc. has announced today that Larry Carvalho has been named Tech Chair of Cloud Expo® 2014. 14th International Cloud Expo will take place on June 10-12, 2014, at the Javits Center in New York City, New York, and 15th International Cloud Expo® will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Everyone talks about a cloud-first or mobile-first strategy. It's the trend du jour, and for good reason as these innovative technologies have revolutionized an industry and made savvy companies a lot of money. But consider for a minute what's emerging with the Age of Context and the Internet of Things. Devices, interfaces, everyday objects are becoming endowed with computing smarts. This is creating an unprecedented focus on the Application Programming Interface (API) as developers seek to connect these devices and interfaces to create new supporting services and hybrids. I call this trend the move toward an API-first business model and strategy.
We live in a world that requires us to compete on our differential use of time and information, yet only a fraction of information workers today have access to the analytical capabilities they need to make better decisions. Now, with the advent of a new generation of embedded business intelligence (BI) platforms, cloud developers are disrupting the world of analytics. They are using these new BI platforms to inject more intelligence into the applications business people use every day. As a result, data-driven decision-making is finally on track to become the rule, not the exception.
Register and Save!
Save $500
on your “Golden Pass”!
Call 201.802.3020
or click here to Register
Early Bird Expires June 10th.


Silicon Valley Call For Papers Now OPEN
Submit
Call for Papers for the
upcoming Cloud Expo in
Santa Clara, CA!
[November 5-8, 2012]


Sponsorship Opportunities
Please Call
201.802.3021
events (at) sys-con.com
SYS-CON's Cloud Expo, held each year in California, New York, Prague, Tokyo, and Hong Kong is the world’s leading Cloud event in its 5th year, larger than all other Cloud events put together. For sponsorship, exhibit opportunites and show prospectus, please contact Carmen Gonzalez, carmen (at) sys-con.com.


New York City Expo Floor Plan Revealed
Cloud Expo New York
[June 11-14, 2012]

Floor Plan Revealed


Introducing Big Data Expo
Introducing
There is little doubt that Big Data solutions will have an increasing role in the Enterprise IT mainstream over time. Get a jump on that rapidly evolving trend at Big Data Expo, which we are introducing in June at
Cloud Expo New York.

Follow @CloudExpo New York on Twitter


Testimonials
Cloud Expo was a fantastic event for CSS Corp - we easily exceeded our objectives for engaging with clients and prospects."
AHMAR ABBAS
SVP, Global Infrastructure Management, CSS Corp.
 
With our launch at Cloud Expo, we successfully transformed the company from a relatively unknown European player into the dominant player in the market. Our competitors were taken by surprise and just blown away. We got a huge number of really high quality leads..."
PETE MALCOLM
CEO, Abiquo
 
We were extremely pleased with Cloud Expo this year - I’d say it exceeded expectations all around. This is the same info we got from partners who attended as well. Nice job!"
MARY BASS
Director of Marketing, UnivaUD
 
Cloud Expo helps focus the debate on the critical issues at hand in effect connecting main street with the next frontier."

GREG O’CONNOR
President & CEO, Appzero


Who Should Attend?
Senior Technologists including CIOs, CTOs, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, communications and networking specialists, directors of infrastructure Business Executives including CEOs, CMOs, CIOs, presidents, VPs, directors, business development; product and purchasing managers.


Join Us as a Media Partner - Together We Can Rock the IT World!
SYS-CON Media has a flourishing Media Partner program in which mutually beneficial promotion and benefits are arranged between our own leading Enterprise IT portals and events and those of our partners.

If you would like to participate, please provide us with details of your website/s and event/s or your organization and please include basic audience demographics as well as relevant metrics such as ave. page views per month.

To get involved, email Marilyn Moux at marilyn@sys-con.com.

Lastest Blog Posts
From a cost perspective, the networking dialogue is dominated by CapEx. Acquisition costs for new networking gear have historically been tied to hardware, and despite the relatively recent rise of bare metal switching, networking hardware remains a high-stakes business. But SDN is changing this dynamic in potentially significant ways. The first point to clarify when talking about CapEx is that CapEx does not necessarily mean hardware (at least not the way that most people mean). While there is a strict financial definition for CapEx, in the networking industry it has become shorthand for Procurement Costs. Because networking solutions have been predominantly monetized through hardware, we associate procurement costs with hardware, but this is changing.
loud providers Google, AWS and Microsoft are doing some spring-cleaning - out with the old, in with the new - when it comes to pricing services. With the latest cuts, here's a news flash: There's a new business model driving cloud that is every bit as exponential in growth -- with order of magnitude improvements to pricing -- as Moore's Law has been to computing. Let's call it "Bezos' Law," and go straight to the math
Take a moment to consider the things we put up with on a daily basis because they have been understood and accepted as the status quo. Perhaps the old adage, “better the devil you know than the devil you don’t,” rings no truer than for traditional on-premise data storage systems. Sure, there have been numerous improvements in data storage over the years. Sure, the slower, capacity-limited storage systems of yesterday continue to be replaced by bigger, faster storage systems all the time — but has there really been much improvement to address the most common idiosyncrasies that have existed for so long? While data storage systems and cars have very little in common, imagine what automobiles would be like if they suffered from the same constraints and requirements have become the accepted norm with storage systems. Quite simply, owning an automobile would be a vastly different experience. How different? Think about all the things you would need:
Over the past few years, the SaaS community has gained a solid understanding of SaaS financial metrics, as well as many of the operational principles required to achieve them. However, there has always been an obvious gap between what happens on the top line and what happens on the ground. It’s one thing to claim that a 50% reduction in churn will result in a 2X increase in recurring revenue, but it’s quite another thing to make it happen. Achieving that 50% reduction in churn is usually a tedious and unreliable process of trial and error. This is about to change. As the SaaS industry matures, we are witnessing the evolution of SaaS metrics beyond simple, historical financial measures toward sophisticated operational measures in the form of new SaaS customer success metrics and predictive analytics.
In the beginning there was a simply acronym: MTTI (mean time to innocence). Weary after years of costly and time-consuming war room battles, IT organizations turned to AppDynamics to give an objective application-level view of production incidents. As a result, application issues are swiftly pinpointed and fixed, accelerating time to repair by up to 90%. In fact, gravitation towards fact-based constructive issue management spawned a whole new movement – DevOps – with the goal of ingraining this maturity and cooperative spirit into IT organizations from the ground up. The movement was discussed by Jim in a previous blog post. Of course, AppDynamics (or at least, easily accessible fact-based information about application behaviour in production) is a necessary prerequisite to this.
We've talked before about the bifurcation of the network, which is driven as much by the evolution of network services from "nice to have" to "critical" as it is by emerging architectures. The demarcation line in the network stack has traditionally been - and remains - between layers 3 and 4 in the OSI model. The reason for this is that there is a transition as you move from layer 3 to layer 4 from stateless networking to stateful networking.
Like moving to IPv6, simply picking up your existing network architecture and moving it to a completely new one is not going to happen overnight. There will undoubtedly still be "traditional" networks hanging around even when SDN adoption is considered mainstream and fully mature. That's the nature of evolution; it doesn't happen in the blink of eye, it takes time. Right now organizations are faced with a variety of options in networking. From VXLAN to NVGRE, from traditional to software-defined, choices abound today. And chances are that most largish networks will actually take advantage of several of those choices, depending on what phase of adoption they're in.
Appthority is an app risk management company with a Software-as-a-Service solution that analyzes mobile apps for hidden behaviors that pose privacy and security risks. Our main customers are large organizations and we provide them with the first all-in-one App Risk Management service to uncover the hidden actions of apps and enable enterprises to create custom policies to prevent unwanted app behaviors. Appthority combines the largest global database of analyzed public and private apps with advanced policy management tools to automate control over risky app actions to protect corporate data on company-issued and BYOD mobile phones as employees bring their own apps to work.
Like every one I am updating my terminology to reflect the shift that occurred – Business and technical executives immediately get that when combined with a world of smart, connected devices then Cloud computing only makes more sense. We have entered an age where IoT Cloud Computing will become the dominant form of enterprise IT architecture. Smart devices aren’t much use if they aren’t sharing their feeds with some kind of enterprise system, and so new forms of middleware as well as entirely new forms of ERP will emerge too. In short how will that RFID device on the tin of beans ordered by your smart fridge, actually place the order into the supermarket logistics systems?
This past weekend, like many of you, I started getting the blood curdling password resets from a bunch of OpenSSL affected sites. I also got a few emails from sites indicating that I had nothing to worry about. Bad news, good news. Probably the biggest security story thus far for 2014 is Heartbleed, the OpenSSL vulnerability which potentially allows attackers to extract 64 kilobyte batches of memory at random without being noticed and leaving no trace. Sounds like the perfect crime.
When I visit clients to talk about DevOps, I usually ask them what their monitoring strategy is. Too often, the answer I hear is "We use Nagios". I think Nagios is a great tool, but it sure is not a strategy. Nagios does a good job of monitoring infrastructure. It will alert you when you are running out of disk, CPU, or memory. I call this reactive monitoring. In other words, Nagios is telling you that your resources are getting maxed out and you are about to have issues. Proactive monitoring focuses more on the behavior of the applications and attempts to detect when metrics are starting to stray away from their normal baseline numbers. Proactive monitoring alerts you that the system is starting to experience symptoms that can lead to a degradation of performance or capacity issues which is more preferable than Nagios telling you are about to be screwed. With reactive monitoring, it is not uncommon that customers start complaining about the same time that the Nagios alerts start going off. The goal of proactive monitoring is to head off issues so that customers don't even notice.
One of the most powerful aspects of the Internet of Things is the process of synthesis it achieves; it provides a mental model for people to associate and relate a number of different technologies under one umbrella concept and trend. Therefore one early quick win is a simple taxonomy for listing what these different technology camps are, so here is a first draft approach for this that is now included as the guiding framework in our IoT Technology Roadmap.
OpenStack. OpenDaylight. SDN. Cloud. It's all about abstraction, about APIs and "software-defined" (which really means software-controlled, but this is neither the time or place to get into that debate). It's about jailbreaking the network. Enabling access to features and functionality in a way that results in new services, increased responsiveness and overall, the operationalization of the network.
The Information Technology Acquisition Advisory Council (ITAAC) and the Telecommunications Industry Association (TIA) are announcing a slate of innovative leaders to serve as facilitators for the upcoming "Agile Sourcing Environment for Commercial Cloud" brainstorming session being held in Alexandria, VA on April 23, 2014. Enjoying a great response thus far, industry participants include Boeing, Oracle, Google,SAP, Leidos and Capgemini. Government participants include the US Navy, US Army, US House of Representatives and GSA.
Not too long ago, it took even the most successful entrepreneurs several centuries or at least decades to reach a valuation of a billion and thus become a member of the exclusive Billionaire Boys Club*. Families like the Rothschilds, the Waltons or the Brenninkmeijers have indeed built up impressive capital wealth, but because it took them several generations, it often became quite diluted among brothers, sons, daughters, nieces, and even third-degree-nephews. With the advent of first: IT; then the Internet and now the cloud, that time frame has rapidly shrunk. Today companies with as little as 50 or even 13 employees reached valuations where reputable companies and world-renowned artists can only dream of. This acceleration is even more poignant when we look at applications in the heart the nexus of Social, Mobile, Cloud and Analytics (SMAC), such as Instagram , Tumbler and recently WhatsApp. And just like in the music industry there is a lot of interest in the tip parade: the list of runner ups; ideas and products getting ready to become the next mega hit.
Untitled Document
Past SYS-CON Events
    Cloud Expo West
cloudcomputingexpo
2011west.sys-con.com

 
    Cloud Expo East
cloudcexpo
2011east.sys-con.com

 
    Cloud Expo West
cloudcomputingexpo
2010west.sys-con.com

 
    Virtualization Expo West
virtualization
2010west.sys-con.com
    Cloud Expo Europe
cloudexpoeurope2010.
sys-con.com

 
    Cloud Expo East
cloudcomputingexpo
2010east.sys-con.com

 
    Virtualization Expo East
virtualizationconference
2010east.sys-con.com
    Cloud Expo West
cloudcomputingexpo
2009west.sys-con.com

 
    Virtualization Expo West
virtualizationconference
2009west.sys-con.com
    GovIT Expo
govitexpo.com
 
    Cloud Expo Europe
cloudexpoeurope2009.sys-con.com
 

Cloud Expo 2011 Allstar Conference Faculty

S.F.S.
Dell

Singer
NRO

Pereyra
Oracle

Ryan
OpSource

Butte
PwC

Leone
Oracle

Riley
AWS

Varia
AWS

Lye
Oracle

O'Connor
AppZero

Crandell
RightScale

Nucci
Dell Boomi

Hillier
CiRBA

Morrison
Layer 7 Tech

Robbins
NYT

Schwarz
Oracle

What The Enterprise IT World Says About Cloud Expo
 
"We had extremely positive feedback from both customers and prospects that attended the show and saw live demos of NaviSite's enterprise cloud based services."
  –William Toll
Sr. Director, Marketing & Strategic Alliances
Navisite
 


 
"More and better leads than ever expected! I have 4-6 follow ups personally."
  –Richard Wellner
Chief Scientist
Univa UD
 


 
"Good crowd, good questions. The event looked very successful."
  –Simon Crosby
CTO
Citrix Systems
 


 
"It's the largest cloud computing conference I've ever seen."
  –David Linthicum
CTO
Brick Group