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2012 Cloud Data Trends – Year in Review
A look back at how our 2012 predictions fared

It was nearly a year ago that I authored a post predicting ten hot trends in cloud data for 2012. While there’s a strong temptation to cast old predictions into ancient history and dive into ten predictions for 2013, I felt it more appropriate to first glance back and reflect on how those past predictions fared.

After all, much can transpire over the course of 12 months — hot technologies cool off, fads pass, buzzwords vanish — and, of course, some technologies really stick. So let’s take this opportunity to revel in our success or eat our humble pie. Without much ado, here are the predicted 2012 trends and how they fared:

  1. Hybrid data storage environments which integrate cloud storage into on-premise IT. 2012 brought key validations by cloud service providers of hybrid storage environments via product roll-outs and acquisitions. These included the introduction of the AWS storage gateway and the acquisition of StorSimple by Microsoft. Verdict? Needless to say, you’ll hear a lot from us at TwinStrata after the end of this year regarding hybrid cloud storage adoption, so stay tuned…
  2. Private cloud environments within enterprise companies. While managed private cloud solutions such as Nirvanix have demonstrated continued success, open source clouds for the enterprise do-it-yourselfers have not quite emerged as viable alternatives. Moreover, factions have emerged between OpenStack and CloudStack for supremacy in the open source cloud space, perhaps complicating decisions. Verdict? The jury is still out. Keep an eye on this space to see how 2013 shakes out.
  3. Disaster recovery to the cloud as a viable option. Demand for DR as a service in the cloud has not waned. In fact, there has been more business and enterprise adoption of cloud DRaaS requiring no dedicated infrastructure — though buyers should beware of dedicated hosted DR parading as cloud DR. Verdict? Progress, but the best is likely yet to come.
  4. Disaster recovery from the cloud as a new need. Not surprisingly, 2012 brought its share of cloud outages. In spite of these, cloud-to-cloud disaster recovery and off-cloud disaster recovery remained the exception rather than the norm. Verdict? Maybe 2013.
  5. Simplified on-boarding of applications to the cloud. With vendors like VMware, DynamicOps, Citrix, VMTurbo and others extending virtual on-premise workloads to the cloud and vendors like Racemi and RiverMeadow pulling on-premise workloads to the cloud, the option to migrate apps to the cloud has become more viable. According to a recent Cloud Expo survey from November, the majority of respondents outsource less than a third of their infrastructure to the cloud. Verdict? The cloud move is happening, but on-premise infrastructure still comprises the vast majority.
  6. Non-relational databases for big data. With Oracle entering the fray of NoSQL databases in 2011, it was a safe assumption that the technology was making early strides. A few successful deployments, and the funding of DataStax are indicative of burgeoning interest. Verdict? Still early, but another technology to watch in 2013.
  7. Use of the cloud for analytics. With Google BigQuery joining Amazon Elastic MapReduce to help companies analyze their Big Data in the cloud, offerings including those from specialized analytics vendors are proliferating. According to Forrester research, 38% of all companies from a survey are planning a business intelligence SaaS project before the end of 2013. Verdict? It’s on the way.
  8. SSD tiers of storage in the cloud.  During the summer, Amazon launched larger AWS instances employing SSD. Also in October, Rackspace launched a tier of high-performance block storage using SSD. Verdict? SSD storage tiers are now available. Watch for the uptake in 2013.
  9. Improvements in data reduction technology to address large rich media files. While deduplication has surfaced in a range of primary and backup storage products, the struggle still remains with rich media (video and images) which typically do not reduce well. To be fair, companies such as SeaChange have added deduplication to their media-centric products. Verdict? Capacity and bandwidth remain the kings of media for now.
  10. “Cloud-envy” from cloud laggards. I predicted that some of the laggards will likely seek ways to leverage cloud methodologies that improve IT efficiency. I also predicted some will fall prey to cloudwashing by purchasing traditional IT infrastructure named “cloud” in an attempt to satisfy their “cloud-envy.” Verdict? Watch for cloud poseurs abusing a new buzzword: “software-defined.”

So how do you think we fared overall? Were we a little ahead of our time sometimes? Are we on the right track? You bet.

Up next: bold predictions for 2013.

Read the original blog entry...

About Nicos Vekiarides
Nicos Vekiarides is the Chief Executive Officer & Co-Founder of TwinStrata. He has spent over 20 years in enterprise data storage, both as a business manager and as an entrepreneur and founder in startup companies.

Prior to TwinStrata, he served as VP of Product Strategy and Technology at Incipient, Inc., where he helped deliver the industry's first storage virtualization solution embedded in a switch. Prior to Incipient, he was General Manager of the storage virtualization business at Hewlett-Packard. Vekiarides came to HP with the acquisition of StorageApps where he was the founding VP of Engineering. At StorageApps, he built a team that brought to market the industry's first storage virtualization appliance. Prior to StorageApps, he spent a number of years in the data storage industry working at Sun Microsystems and Encore Computer. At Encore, he architected and delivered Encore Computer's SP data replication products that were a key factor in the acquisition of Encore's storage division by Sun Microsystems.

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Cloud Expo - Cloud Looms Large on SYS-CON.TV


Cloud Expo 2013 East Opening Keynote by IBM
In this Cloud Expo Keynote, Danny Sabbah, CTO & General Manager, Next Generation Platform, will detail the critical architectural considerations and success factors organizations must internalize to successfully implement, optimize and innovate using next generation architectures.
Lisa Larson, Vice President of Enterprise Cloud Solutions of Rackspace Hosting Live From New York City
In the old world of IT, if you didn't have hardware capacity or the budget to buy more, your project was dead in the water. Budget constraints can leave some of the best, most creative and most ingenious innovations on the cutting room floor. It's a true dilemma for developers and innovators – why spend the time creating, when a project could be abandoned in a blink? That was the old world. In the new world of IT, developers rule. They have access to resources they can spin up instantly. A hybrid cloud ignites innovation and empowers developers to focus on what they need. A hybrid cloud blends the best of all worlds, public cloud, private cloud and dedicated servers to fit the needs of developers and offer the ideal environment for each app and workload without the constraints of a one-size-fits-all cloud.

Keynote: Driving Cloud Innovation: SSDs Change Cloud Storage Paradigm
Cloud is a transformational shift in computing that can have a powerful effect on enterprise IT when designed correctly and used to its full potential. Join Citrix in a discussion that centers on building, connecting and empowering users with cloud services and hear examples of how enterprises are solving real-world business challenges with an architecture and solution purpose-built for the cloud.

Go Beyond IaaS to Deliver "Anything As a Service"
Many organizations want to expand upon the IaaS foundation to deliver cloud services in all forms—software, mobility, infrastructure and IT. Understanding the strategy, planning process and tools for this transformation will help catalyze changes in the way the business operates and deliver real value. Join us to learn about the new ITaaS model and how to begin the transformation.


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As organizations shift toward IT-as-a-service models, the need for managing and protecting data residing across physical, virtual, and now cloud environments grows with it. CommVault can ensure protection &E-Discovery of your data – whether in a private cloud, a Service Provider delivered public cloud, or a hybrid cloud environment – across the heterogeneous enterprise. In his session at 16th Cloud Expo, Randy De Meno, Chief Technologist - Windows Products and Microsoft Partnerships, will disc...
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The Software Defined Data Center (SDDC), which enables organizations to seamlessly run in a hybrid cloud model (public + private cloud), is here to stay. IDC estimates that the software-defined networking market will be valued at $3.7 billion by 2016. Security is a key component and benefit of the SDDC, and offers an opportunity to build security 'from the ground up' and weave it into the environment from day one. In his session at 16th Cloud Expo, Reuven Harrison, CTO and Co-Founder of Tufin,...
The essence of cloud computing is that all consumable IT resources are delivered as services. In his session at 15th Cloud Expo, Yung Chou, Technology Evangelist at Microsoft, will demonstrate the concepts and implementations of two important cloud computing deliveries: Infrastructure as a Service (IaaS) and Platform as a Service (PaaS). He will discuss from business and technical viewpoints what exactly they are, why we care, how they are different and in what ways, and the strategies for IT ...
The free version of KEMP Technologies' LoadMaster™ application load balancer is now available for unlimited use, making it easy for IT developers and open source technology users to benefit from all the features of a full commercial-grade product at no cost. It can be downloaded at FreeLoadBalancer.com. Load balancing, security and traffic optimization are all key enablers for application performance and functionality. Without these, application services will not perform as expected or have the...
Cloud data governance was previously an avoided function when cloud deployments were relatively small. With the rapid adoption in public cloud – both rogue and sanctioned, it’s not uncommon to find regulated data dumped into public cloud and unprotected. This is why enterprises and cloud providers alike need to embrace a cloud data governance function and map policies, processes and technology controls accordingly. In her session at 15th Cloud Expo, Evelyn de Souza, Data Privacy and Compliance...
Skeuomorphism usually means retaining existing design cues in something new that doesn’t actually need them. However, the concept of skeuomorphism can be thought of as relating more broadly to applying existing patterns to new technologies that, in fact, cry out for new approaches. In his session at DevOps Summit, Gordon Haff, Senior Cloud Strategy Marketing and Evangelism Manager at Red Hat, will discuss why containers should be paired with new architectural practices such as microservices ra...
Roberto Medrano, Executive Vice President at SOA Software, had reached 30,000 page views on his home page - http://RobertoMedrano.SYS-CON.com/ - on the SYS-CON family of online magazines, which includes Cloud Computing Journal, Internet of Things Journal, Big Data Journal, and SOA World Magazine. He is a recognized executive in the information technology fields of SOA, internet security, governance, and compliance. He has extensive experience with both start-ups and large companies, having been ...
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Top Stories for Cloud Expo 2012 East

In this Big Data Power Panel at the 10th International Cloud Expo, moderated by Cloud Expo Conference Chair Jeremy Geelan, Govind Rangasamy, Director of Product Management at Eucalyptus Systems; Kevin Brown; CEO of Coraid, Inc.; Christos Tryfonas, CTO and Co-Founder of Cetas; and Max Riggsbee, CMO and VP of Products for WhipTail, discussed such topics as: Big Data has existed since the early days of computing; why, then, do you think there is such an industry buzz around it right now? How is Big Data impacting storage and networking architecture in data centers? How about the intersection of Big Data Analytics and Cloud Computing - how big a sector is that and why? What's the difference between Big Data and Fast Data? ... (more)

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What do you get when you combine Big Data technologies….like Pig and Hive? A flying pig? No, you get a “Logical Data Warehouse.” In 2012, Infochimps (now CSC) leveraged its early use of stream processing, NoSQLs, and Hadoop to create a design pattern which combined real-time, ad-hoc, and batch analytics. This concept of combining the best-in-breed Big Data technologies will continue to advance across the industry until the entire legacy (and proprietary) data infrastructure stack will be replaced with a new (and open) one.
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Cloud Expo, Inc. has announced today that Vanessa Alvarez has been named conference chair of Cloud Expo® 2014. 14th International Cloud Expo will take place on June 10-12, 2014, at the Javits Center in New York City, New York, and 15th International Cloud Expo® will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
12th International Cloud Expo, held on June 10–13, 2013 at the Javits Center in New York City, featured four content-packed days with a rich array of sessions about the business and technical value of cloud computing led by exceptional speakers from every sector of the cloud computing ecosystem. The Cloud Expo series is the fastest-growing Enterprise IT event in the past 10 years, devoted to every aspect of delivering massively scalable enterprise IT as a service.
Ulitzer.com announced "the World's 30 most influential Cloud bloggers," who collectively generated more than 24 million Ulitzer page views. Ulitzer's annual "most influential Cloud bloggers" list was announced at Cloud Expo, which drew more delegates than all other Cloud-related events put together worldwide. "The world's 50 most influential Cloud bloggers 2010" list will be announced at the Cloud Expo 2010 East, which will take place April 19-21, 2010, at the Jacob Javitz Convention Center, in New York City, with more than 5,000 expected to attend.
It's a simple fact that the better sales reps understand their prospects' intentions, preferences and pain points during calls, the more business they'll close. Each day, as your prospects interact with websites and social media platforms, their behavioral data profile is expanding. It's now possible to gain unprecedented insight into prospects' content preferences, product needs and budget. We hear a lot about how valuable Big Data is to sales and marketing teams. But data itself is only valuable when it's part of a bigger story, made visible in the right context.
Cloud Expo, Inc. has announced today that Larry Carvalho has been named Tech Chair of Cloud Expo® 2014. 14th International Cloud Expo will take place on June 10-12, 2014, at the Javits Center in New York City, New York, and 15th International Cloud Expo® will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Everyone talks about a cloud-first or mobile-first strategy. It's the trend du jour, and for good reason as these innovative technologies have revolutionized an industry and made savvy companies a lot of money. But consider for a minute what's emerging with the Age of Context and the Internet of Things. Devices, interfaces, everyday objects are becoming endowed with computing smarts. This is creating an unprecedented focus on the Application Programming Interface (API) as developers seek to connect these devices and interfaces to create new supporting services and hybrids. I call this trend the move toward an API-first business model and strategy.
We live in a world that requires us to compete on our differential use of time and information, yet only a fraction of information workers today have access to the analytical capabilities they need to make better decisions. Now, with the advent of a new generation of embedded business intelligence (BI) platforms, cloud developers are disrupting the world of analytics. They are using these new BI platforms to inject more intelligence into the applications business people use every day. As a result, data-driven decision-making is finally on track to become the rule, not the exception.
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Cloud Expo was a fantastic event for CSS Corp - we easily exceeded our objectives for engaging with clients and prospects."
AHMAR ABBAS
SVP, Global Infrastructure Management, CSS Corp.
 
With our launch at Cloud Expo, we successfully transformed the company from a relatively unknown European player into the dominant player in the market. Our competitors were taken by surprise and just blown away. We got a huge number of really high quality leads..."
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CEO, Abiquo
 
We were extremely pleased with Cloud Expo this year - I’d say it exceeded expectations all around. This is the same info we got from partners who attended as well. Nice job!"
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Director of Marketing, UnivaUD
 
Cloud Expo helps focus the debate on the critical issues at hand in effect connecting main street with the next frontier."

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@CloudExpo Blogs
When it comes to cybersecurity initiatives, the U.S. government has not taken a back seat. Perhaps owning to the number of high profile breaches and damaging insider attacks that have occurred in the past few years, this White House in particular has been very vocal about the federal government’s role in putting a stop to cyberattacks. Recent examples of this include Obama’s visit to Stanford University to put meet with CEOs and CSOs at major companies and discuss cybersecurity challenges, the establishment of a cybersecurity center to collect cybersecurity intelligence and the signing of an...
Traditional siloed IT organizations, which were primarily driven by strictly gated Information Technology Infrastructure Library (ITIL) processes and workflows, created tremendously effective controls around operating, and evolving IT systems. This operational methodology was effective when the business expected methodical change to happen via large releases of hardware and software functionality that most often were delivering new capabilities every six to 12 months. As businesses continue to transform to digital and become software-defined by nature, the need to iterate on software releases...
DevOps is all about removing barriers to rapid, safe delivery of new experiences to your customers. Much of this revolves around automating error-prone, human-driven processes so that processes can be standardized, scaled, and varied programmatically. Some of the types of tools used in a DevOps-minded organization might include version control systems, automation servers, and configuration management systems. Many tools can be used across categories, with varying amounts of success. Some vendors offer products that claim to address all of these needs with one solution – most rarely deliver on ...
A successful recurring revenue business requires a focus on monetization across every aspect of the customer relationship, not just billing or payments. Monetization is an end-to-end process from activation through cancelation. While traditional billing systems are designed to manage one-time sales, modern systems are designed to support recurring revenue management with the functionality and integration capabilities necessary to coordinate and manage business processes and customer touch points.
It’s been proven time and time again that in tech, diversity drives greater innovation, better team productivity and greater profits and market share. So what can we do in our DevOps teams to embrace diversity and help transform the culture of development and operations into a true “DevOps” team? In her session at DevOps Summit, Stefana Muller, Director, Product Management – Continuous Delivery at CA Technologies, will answer that question citing examples, showing how to create opportunities for diverse candidates and taking feedback from the audience on their experiences with encouraging di...
Mobile and the Internet of Things (IoT) have thrust many businesses into the era of the truly digital enterprise. This means opening up new channels and business opportunities. APIs are the key, enabling the digital enterprise to connect itself to myriad external apps and partners while cracking open an equally expansive range of fresh internal connections. Everything a digital enterprise touches through a Mobile or IoT device is backed by an API. As an enterprise, you are consuming more data and services as APIs from third parties than ever before. The question, however, is “Do you know if y...
Life may be like a box of chocolates , but Database as a Service is like a stack of pancakes. Let us count the ways… Variety is the spice of life - The last time I looked at the International House of Pancakes (IHOP) menu, there were 16 different kinds of pancakes to choose from. OpenStack Trove doesn't yet support quite that many databases, but between NoSQL and traditional relational databases, it already supports nine different database engines with more coming all the time.
The reasons for migrating business applications to the cloud are generally positive and abundant. However, with the positives come a few negatives. Unfortunately, organizations can quickly run into a number of roadblocks during their migration projects. The critical question that needs to be asked is why? The answer is rather simple. As with many business-critical projects, the devil is found in the details. Some common factors that contribute to issues with cloud migrations are an inability to align business with IT, improperly setting performance expectations, and a lack of retooling of the...
A large US insurance carrier, based in the Midwest, has improved its applications’ lifecycle to make enterprise mobility a must-have business strength. This five-part series of penetrating discussions on the latest in enterprise mobility explores advancements in applications design and deployment technologies across the full spectrum of edge devices and operating environments. Our next innovation interview focuses on how a large US insurance carrier, based in the Midwest, has improved its applications’ lifecycle to make enterprise mobility a must-have business strength.
The challenge facing today’s project management professionals is supporting a more agile approach to software releases while managing orderly governance and production controls that are necessary. Project managers have become air traffic controllers landing more projects more frequently on more runways, and as the skies become more crowded it’s important to understand both the trends and some strategies for managing the increasingly agile enterprise.
DevOps was created to reduce many of these same conflicts and while DevOps has had several high-profile successes it still presents a challenge for larger organizations. Large enterprises managing mission-critical systems still have separate silos for development and operations. In this post I discuss how DevOps fits into the enterprise and what release managers can do to adapt and extend DevOps to meet the challenges present in larger businesses. First, I’m going to define DevOps. Then I’m going to discuss the impedance mismatch between DevOps and a larger enterprise. In conclusion I’m going...
Employees are using mobile devices both for personal and for business purposes. In order to keep the two domains separate and protect business data, companies are using containerization or sandboxing to control devices. As more companies adopt BYOD (bring your own device) policies, containerization will increase as well. This process began with virtualization and has now expanded to containerization, which eliminates much of the baggage of virtualization by getting rid of the hypervisor and its VMs. Now that technologies are increasingly enabling the provisioning platforms on shared infrast...
Our guest on the podcast this week is Mark Thiele, EVP of Data Center Technology at Switch. We discuss the idea that private clouds are often equated with do-it-yourself and why that should be changed. Taking sure you are receiving the private environment you need at a cost that can support your business. Listen in to learn the different ways to own and manage a private cloud.
One important differentiator between what passed for digital back in the dot-com days and today’s notion of digital is the role mobile plays. Yes, this company had a mobile site, and they had what the AVP claimed was a “mobile first” plan for their web content, but as yet they had yet to roll out any responsive design. In the final analysis, their digital effort up to this point boiled down to little more than better brochureware, a la 1990s web redesigns. But more significantly, what was entirely missing from their digital achievements (although the AVP did indicate that it was a roadmap i...
In my first blog I wrote about SharePoint System Performance Health Checks beyond looking at CPU and Memory Metrics. In this blog, I cover deployment related performance health problems that I always check when looking at a SharePoint Installation. Especially after deploying new hardware, new sites, pages, views, custom or third-party Web Parts (e.g., from AvePoint, K2, Nintex, Metalogix, etc.) it’s important to perform certain deployment sanity checks. While you may have nobody reporting issues in the moment there are several areas that you constantly need to check before they become a real p...
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Past SYS-CON Events
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cloudcomputingexpo
2011west.sys-con.com

 
    Cloud Expo East
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2011east.sys-con.com

 
    Cloud Expo West
cloudcomputingexpo
2010west.sys-con.com

 
    Virtualization Expo West
virtualization
2010west.sys-con.com
    Cloud Expo Europe
cloudexpoeurope2010.
sys-con.com

 
    Cloud Expo East
cloudcomputingexpo
2010east.sys-con.com

 
    Virtualization Expo East
virtualizationconference
2010east.sys-con.com
    Cloud Expo West
cloudcomputingexpo
2009west.sys-con.com

 
    Virtualization Expo West
virtualizationconference
2009west.sys-con.com
    GovIT Expo
govitexpo.com
 
    Cloud Expo Europe
cloudexpoeurope2009.sys-con.com
 

Cloud Expo 2011 Allstar Conference Faculty

S.F.S.
Dell

Singer
NRO

Pereyra
Oracle

Ryan
OpSource

Butte
PwC

Leone
Oracle

Riley
AWS

Varia
AWS

Lye
Oracle

O'Connor
AppZero

Crandell
RightScale

Nucci
Dell Boomi

Hillier
CiRBA

Morrison
Layer 7 Tech

Robbins
NYT

Schwarz
Oracle

What The Enterprise IT World Says About Cloud Expo
 
"We had extremely positive feedback from both customers and prospects that attended the show and saw live demos of NaviSite's enterprise cloud based services."
  –William Toll
Sr. Director, Marketing & Strategic Alliances
Navisite
 


 
"More and better leads than ever expected! I have 4-6 follow ups personally."
  –Richard Wellner
Chief Scientist
Univa UD
 


 
"Good crowd, good questions. The event looked very successful."
  –Simon Crosby
CTO
Citrix Systems
 


 
"It's the largest cloud computing conference I've ever seen."
  –David Linthicum
CTO
Brick Group