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VCE Revisited, Now and Zen
VCE stands for Virtual Computing Environment and was launched as a joint initiative

Yesterday VCE and their proud parents announced revenues had reached an annual run rate of a billion dollars. Today VCE announced some new products along with enhancements to others.

Before going forward though, let's take go back for a moment to help set the stage to see where things might be going in the future. A little over a three years ago, back in November 2009 VCE was born and initially named ACADIA by its proud parents (Cisco, EMC, Intel and VMware). Here is a post that I did back then.

VCE logo

BTW the reference to Zen might cause some to think that I don't how to properly refer to the Xen hypervisor. It is really a play from Robert Plants album Now and Zen and its song Tall Cool One. For those not familiar, click on the link and listen (some will have DejaVu, others might think its new and cool) as it takes a look back as well as present, similar to VCE.

Robert plant now and zen vs. Xen hypervisor

On the other hand, this might prompt the question of when will Xen be available on a Vblock? For that I defer you to VCE CTO Trey Layton (@treylayton).

VCE stands for Virtual Computing Environment and was launched as a joint initiative including products and a company (since renamed from Acadia to VCE) to bring all the pieces together. As a company, VCE is based in Plano Texas just north of downtown Dallas and down the road from EDS or what is now left of it after the HP acquisition The primary product of VCE has been the Vblock. The Vblock is a converged solution comprising components from their parents such as VMware virtualization and management software tools, Cisco servers, EMC storage and software tools and Intel processors.

Not surprisingly there are many ex-EDS personal at VCE along with some Cisco, EMC, VMware and many other people from other organizations in Plano as well as other cites. Also interesting to note that unlike other youngsters that grow up and stay in touch with their parents via technology or social media tools, VCE is also more than a few miles (try hundreds to thousands) from the proud parent headquarters on the San Jose California and Boston areas.

VCE logo

As part of a momentum update, VCE and their parents (Cisco, EMC, VMware and Intel) announced annual revenue run rate of a billion dollars in just three years. In addition the proud parents and VCE announced that they have over 1,000 revenue shipped and installed Vblock systems (also here) based on Cisco compute servers, and EMC storage solutions.

The VCE announcement consists of:

  • SAP HANA database application optimized Vblocks (two modes, 4 node and 8 node)
  • VCE Vision management tools and middleware or what I have refered to as Valueware
  • Entry level Vblock (100 and 200) with Cisco C servers and EMC (VNXe and VNX) storage
  • Performance and functionality enhancements to existing Vblock models 300 and 700
  • Statement of direction for more specialized Vblocks besides SAP HANA


Images courtesy with permission of VCE.com

While VCE is known for their Vblock converged, stack, integrated, data center in a box, private cloud or among other descriptors, there is more to the story. VCE is addressing convergence of common IT building blocks for cloud, virtual, and traditional physical environments. Common core building blocks include servers (compute or processors), networking (IO and connectivity), storage, hardware, software, management tools along with people, processes, metrics, policies and protocols.

Storage I/O image of cloud and virtual IT building blocks

I like the visual image that VCE is using (see below) as it aligns with and has themes common to what I have discussing in the past.


Images courtesy with permission of VCE.com

VCE Vision is software with APIs that collects information about Vblock hardware and software components to give insight to other tools and management frameworks. For example VMware vCenter plug-in and vCenter Operations Manager Adapter which should not be a surprise. Customers will also be able to write to the Vision API to meet their custom needs. Let us watch and see what VCE does to add support for other software and management tools, along with gain support from others.


Images courtesy with permission of VCE.com

Vision is more than just an information source feed for VMware vCenter or VASA or tools and frameworks from others. Vision is software developed by VCE that will enable insight and awareness into the Vblock and applications, however also confirm and give status of physical and logical component configuration. This means the basis for setting up automated or programmatic remediation such as determining what software or firmware to update based on different guidelines.


Images courtesy with permission of VCE.com

Initially VCE Vision provides (information) inventory and perspective of how those components are in compliance with firmware or software releases, so stay tuned. VCE is indicating that Vision will continue to evolve after all this is the V1.0 release with future enhancements targeted towards taking action, controlling or active management.

StorageIO Industry trends and perspectives image

Some trends, thoughts and perspectives

The industry adoption buzz is around software defined X where X can be data center (SDDC), or storage (SDS) or networking (SDN), or marketing (SDM) or other things. The hype and noise around software defined which in the case of some technologies is good. On the marketing hype side, this has led to some Software Defined BS (SDBS).

Thus, it was refreshing at least in the briefing session I was involved in to hear a minimum focus around software defined and more around customer and IT business enablement with technology that is shipping today.

VCE Vision is a good example of adding value hence what I refer to as Valueware around converged components. For those vendors who have similar solutions, I urge them to streamline, simplify and more clearly articulate their value proposition if they have valueware.

VCE logo

Vendors including VCE continue to evolve their platform based converged solutions by adding more valueware, management tools, interfaces, APIs, interoperability and support for more applications. The support for applications is also moving beyond simple line item ordering or part number skews to ease acquisition and purchasing. Some solutions include VCE Vblock, NetApp FlexPod that also uses Cisco compute servers, IBM PureSystems (PureFlex etc) and Dell vStart among others are extending their support and optimization for various software solutions. These software solutions range from SAP (including HANA), Microsoft (Exchange, SQLserver, Sharepoint), Citrix desktop (VDI), Oracle, OpenStack, Hadoop map reduce along with other little-data, big-data and big-bandwidth applications to name a few.

Additional and related reading:
Acadia VCE: VMware + Cisco + EMC = Virtual Computing Environment
Cloud conversations: Public, Private, Hybrid what about Community Clouds?
Cloud, virtualization, Storage I/O trends for 2013 and beyond
Convergence: People, Processes, Policies and Products
Hard product vs. soft product
Hardware, Software, what about Valueware?
Industry adoption vs. industry deployment, is there a difference?
Many faces of storage hypervisor, virtual storage or storage virtualization
The Human Face of Big Data, a Book Review
Why VASA is important to have in your VMware CASA

Congratulations to VCE, along with their proud parents, family, friends and partners, now how long will it take to reach your next billion dollars in annual run rate revenue. Hopefully it wont be three years until the next VCE revisited now and Zen ;).

VCE logo

Disclosure: EMC and Cisco have been StorageIO clients, I am a VMware vExpert that gets me a free beer after I pay for VMworld and Intel has named two of my books listed on their Recommended Reading List for Developers.

Ok, nuff said, time to head off to vBeers over in Minneapolis.

Cheers gs

Greg Schulz - Author Cloud and Virtual Data Storage Networking (CRC Press, 2011), The Green and Virtual Data Center (CRC Press, 2009), and Resilient Storage Networks (Elsevier, 2004)

twitter @storageio

All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2013 StorageIO All Rights Reserved

Read the original blog entry...

About Greg Schulz
Greg Schulz is founder of the Server and StorageIO (StorageIO) Group, an IT industry analyst and consultancy firm. Greg has worked with various server operating systems along with storage and networking software tools, hardware and services. Greg has worked as a programmer, systems administrator, disaster recovery consultant, and storage and capacity planner for various IT organizations. He has worked for various vendors before joining an industry analyst firm and later forming StorageIO.

In addition to his analyst and consulting research duties, Schulz has published over a thousand articles, tips, reports and white papers and is a sought after popular speaker at events around the world. Greg is also author of the books Resilient Storage Network (Elsevier) and The Green and Virtual Data Center (CRC). His blog is at www.storageioblog.com and he can also be found on twitter @storageio.

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Cloud Expo - Cloud Looms Large on SYS-CON.TV


Cloud Expo 2013 East Opening Keynote by IBM
In this Cloud Expo Keynote, Danny Sabbah, CTO & General Manager, Next Generation Platform, will detail the critical architectural considerations and success factors organizations must internalize to successfully implement, optimize and innovate using next generation architectures.
Lisa Larson, Vice President of Enterprise Cloud Solutions of Rackspace Hosting Live From New York City
In the old world of IT, if you didn't have hardware capacity or the budget to buy more, your project was dead in the water. Budget constraints can leave some of the best, most creative and most ingenious innovations on the cutting room floor. It's a true dilemma for developers and innovators – why spend the time creating, when a project could be abandoned in a blink? That was the old world. In the new world of IT, developers rule. They have access to resources they can spin up instantly. A hybrid cloud ignites innovation and empowers developers to focus on what they need. A hybrid cloud blends the best of all worlds, public cloud, private cloud and dedicated servers to fit the needs of developers and offer the ideal environment for each app and workload without the constraints of a one-size-fits-all cloud.

Keynote: Driving Cloud Innovation: SSDs Change Cloud Storage Paradigm
Cloud is a transformational shift in computing that can have a powerful effect on enterprise IT when designed correctly and used to its full potential. Join Citrix in a discussion that centers on building, connecting and empowering users with cloud services and hear examples of how enterprises are solving real-world business challenges with an architecture and solution purpose-built for the cloud.

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Many organizations want to expand upon the IaaS foundation to deliver cloud services in all forms—software, mobility, infrastructure and IT. Understanding the strategy, planning process and tools for this transformation will help catalyze changes in the way the business operates and deliver real value. Join us to learn about the new ITaaS model and how to begin the transformation.


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SYS-CON Events announced today that AppNeta, the leader in performance insight for business-critical web applications, will exhibit and present at SYS-CON's @DevOpsSummit at Cloud Expo New York, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. AppNeta is the only application performance monitoring (APM) company to provide solutions for all applications – applications you develop internally, business-critical SaaS applications you use and the networks that deli...
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New York City Expo Floor Plan Revealed
Cloud Expo New York
[June 11-14, 2012]

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Introducing Big Data Expo
Introducing
There is little doubt that Big Data solutions will have an increasing role in the Enterprise IT mainstream over time. Get a jump on that rapidly evolving trend at Big Data Expo, which we are introducing in June at
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Testimonials
Cloud Expo was a fantastic event for CSS Corp - we easily exceeded our objectives for engaging with clients and prospects."
AHMAR ABBAS
SVP, Global Infrastructure Management, CSS Corp.
 
With our launch at Cloud Expo, we successfully transformed the company from a relatively unknown European player into the dominant player in the market. Our competitors were taken by surprise and just blown away. We got a huge number of really high quality leads..."
PETE MALCOLM
CEO, Abiquo
 
We were extremely pleased with Cloud Expo this year - I’d say it exceeded expectations all around. This is the same info we got from partners who attended as well. Nice job!"
MARY BASS
Director of Marketing, UnivaUD
 
Cloud Expo helps focus the debate on the critical issues at hand in effect connecting main street with the next frontier."

GREG O’CONNOR
President & CEO, Appzero


Who Should Attend?
Senior Technologists including CIOs, CTOs, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, communications and networking specialists, directors of infrastructure Business Executives including CEOs, CMOs, CIOs, presidents, VPs, directors, business development; product and purchasing managers.


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@CloudExpo Blogs
Over the past year, Microsoft has been introducing Azure Resource Manager (ARM) as the preferred way to provision and manage resources in its Azure cloud. ARM is the successor to the original Service Management model, also known as “Classic.”[1] While Classic will continue to be supported for the foreseeable future, ARM is the preferred deployment model and all new Azure features are being released on ARM only. Here is an overview ARM and the new features it provides.
If we look at slow, traditional IT and jump to the conclusion that just because we found its issues intractable before, that necessarily means we will again, then it’s time for a rethink. As a matter of fact, the world of IT has changed over the last ten years or so. We’ve been experiencing unprecedented innovation across the board – innovation in technology as well as in how people organize and accomplish tasks. Let’s take a look at three differences between today’s modern, digital context for enterprise IT as compared to conventional wisdom – wisdom that may have applied only a handful ...
With some of the busiest shopping days of the year behind us, now is the time for retailers to pause for a moment to evaluate what worked, and to consider new online strategies and technologies for the 2016 shopping season. We don’t yet have numbers for 2015, but in 2014, holiday season retail e-commerce spending in the United States amounted to 53.3 billion U.S. dollars with the most money being spent online on Cyber Monday. Fujitsu is working with Grid Dynamics to deliver an Oracle Commerce Platform as a fully-managed cloud service. I had a chance to sit down with Victoria Livschitz, E...
At first adopted by enterprises to consolidate physical servers, virtualization is now widely used in cloud computing to offer elasticity and scalability. On the other hand, Docker has developed a new way to handle Linux containers, inspired by version control software such as Git, which allows you to keep all development versions. In his session at 17th Cloud Expo, Dominique Rodrigues, the co-founder and CTO of Nanocloud Software, discussed how in order to also handle QEMU / KVM virtual machines versions, they have developed a new tool, called Vm_commit, which can create commits, backup any ...
With the proliferation of both SQL and NoSQL databases, organizations can now target specific fit-for-purpose database tools for their different application needs regarding scalability, ease of use, ACID support, etc. Platform as a Service offerings make this even easier now, enabling developers to roll out their own database infrastructure in minutes with minimal management overhead. However, this same amount of flexibility also comes with the challenges of picking the right tool, on the right provider and with the proper expectations. In his session at 18th Cloud Expo, Warner Chaves, Princ...
Many of my blogs promote the business benefits of the data lake, both from a “save me more money” as well as the “make me more money” perspectives. But I fear that I’m making this thing called the data lake sound like a “silver bullet[1]” – just drop the data into the data lake and everything magically works. But much like in the world of data warehousing, there is significant work that needs to be done under the covers – in areas such as metadata management, data governance and security – to ensure that the data lake will perform for a business in a production environment. Many of the process...
Microsoft pulls a fast one! Good showing Microsoft. Project Natick is Microsoft's R&D feasibility project to explore, manufacture and operate a underwater. Hey, you don't look for cooling water, if you can take the salt out. How is latency improved? drop the datacenter at the nearest ocean or lake. Energy efficiency is no brainer considering the environment the datacenter is in. Bring in 3D manufacturing and you can have a datacenter manufactured and deployed in no time at all, no need for expensive land acquisition, licenses, certificates etc.
Performance is the elusive butterfly of API development. Everybody is intrigued with its beauty, yet few know how to capture it. In the old days, the approach of many shops to ensure a performant API was to create some code and then pass it over to the wall to QA to do load testing. Later some integration testing took place. As long as the API worked and it was met some marginal performance benchmarks, things were good. This worked well when a public, HTTP based API, consumed by a wide variety of distributed devices was more the exception than the rule. However, today APIs are a big deal a...
The (re?)emergence of Microservices was especially prominent in this week’s news. What are they good for? do they make sense for your application? should you take the plunge? and what do Microservices mean for your DevOps and Continuous Delivery efforts? Continue reading for more on Microservices, containers, DevOps culture, and more top news from the past week. As always, stay tuned to all the news coming from@ElectricCloud on DevOps and Continuous Delivery throughout the week and retweet/favorite to get your favorite pieces featured in our weekly recap.
I sat down with Michael Rösch, COO of POOL4TOOL, to chat about cloud computing. With a lot of buzz about the impact of the cloud on business, it was a chance to get a perspective, as well as a few hints and tips, from someone who has been at the coalface of procurement cloud services for the past 15 years. Michael has been at POOL4TOOL since 2000, becoming COO in 2012, and has worked on projects with German giants like Behr, Hansgrohe, Heidelberger Printing Presses, Carl Zeiss and ThyssenKrupp Presta in that time.
Enterprises across all industries are in the midst of difficult, bet-the-company changes we call digital transformation. And yet, there remains broad confusion about the scope of the word digital. While the rise of mobile technologies are the impetus for many such transformations, digital goes well beyond the choice of user device. In fact, digital transformation reflects the fact that customer preferences and behavior are driving enterprise technology decisions – and such technology decisions impact the entire organization, from innovative, customer-focused efforts all the way to the traditi...
The arrival of the Microsoft Azure Stack Technical Preview marks a turning point in the cloud-computing market and forms a leading indicator of how dramatically Microsoft has changed in the past two years. The cloud turning point comes because the path to hybrid-cloud capabilities and benefits has a powerful new usher, one with the enterprise, developer, and service-provider presence, R and D budget, and competitive imperative to succeed in a market still underserved and nebulous.
Teams that have embraced DevOps and begun using the practice of test driven development are familiar with the headaches that accompany testing legacy code. This is particularly true for companies that have applications out in production that have been working for years, but have no formal tests or testing regiment associated with its codebase. Most of the time the physical code for the applications is known; many times it is not. In fact, both the code and the developer who wrote the code might have left the building years ago.
My colleague, Jennelle Crothers, and I got a chance to chat about the usability and ease of use in this episode of Windows 10 series in TechNet Radio. She’s great and we had much fun doing it. Jennelle did a quick demo on how to make Windows 10 even easier to use.
Here in the US, the Super Bowl is more than just a football game - it's a national holiday, with its own traditions, festivities, and food and drinks. One of the most important aspects of super bowl is the commercials. Every year, brands spend millions of dollars to get the attention of the more than 120 million Super Bowl viewers. The Wall Street Journal created this brilliant interactive chart of past ad spending. We are sure that the all industries outdid themselves in terms of spending again this year.
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Past SYS-CON Events
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    Cloud Expo West
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Cloud Expo 2011 Allstar Conference Faculty

S.F.S.
Dell

Singer
NRO

Pereyra
Oracle

Ryan
OpSource

Butte
PwC

Leone
Oracle

Riley
AWS

Varia
AWS

Lye
Oracle

O'Connor
AppZero

Crandell
RightScale

Nucci
Dell Boomi

Hillier
CiRBA

Morrison
Layer 7 Tech

Robbins
NYT

Schwarz
Oracle

What The Enterprise IT World Says About Cloud Expo
 
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Navisite
 


 
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Univa UD
 


 
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CTO
Citrix Systems
 


 
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CTO
Brick Group